Commerce Media Strategist DSP
Location-Type: Remote (PST preferred)
Start Date Is: ASAP
Duration: 3 Month Contract (potential to convert)
Compensation Range: $48-58/hr W2
This position is eligible for medical, dental, vision, and 401(k). Job Description:
- Build, drive and optimize successful Search DSP Retail Media (Walmart, Kroger, Target, Instacart, and more) marketing campaigns within the commerce media ecosystem to meet and exceed goals for a full roster of eCommerce clients.
- Proactively and independently develop sophisticated omnichannel commerce media strategies to drive success tailored to each client's unique goals and challenges
- Maintain expert-level knowledge of relevant commerce media platform(s) applicable for book of business and proactively educate clients on program updates and benefits as they occur
- Maintain annual certifications for relevant commerce media platforms applicable for book of business
- Proactively and independently assess and diagnose omnichannel opportunities for improvement, and effectively implement changes that will ensure sustainable achievement of growth, retention, and profitability targets of your clients
- Identify new marketing opportunities and methods to repurpose existing strategy to optimize brands' awareness and drive sales volume; even on other commerce media platforms
- Achieve Same Store Growth targets of clients you manage or support
- Communicate omnichannel strategy behind your clients' KPIs by confidently interpreting trends, leveraging cross-channel data/insights, and making recommendations based on digital marketing analytics and the broader commerce media landscape
- Exemplify innovative thought leadership both within your respective vertical/channel and broader commerce media landscape, advance agency best practices, and contribute insights internally and externally
- Actively coach, mentor, and delegate tasks and responsibilities to junior members on joint accounts where you serve as lead with successful execution
- Foster rapport with top tier clients on the phone, over email, and in person (as needed) to cultivate a strong working relationship with clients and partners.
- Ability to intuitively and successfully tailor client-facing communication and presentations based on audience, client personality, internal/external goals, and client's holistic business objectives
- Drive forward client relationships striving for Client Satisfaction score of 9 or above and Client Retention of 95% of above
- 5-7 years of experience in commerce Media, Retail Media with a proven track record of executing successful campaigns with monthly budgets of $100k
- Experience with commerce media platforms such as Walmart, Criteo, Kroger etc.
- Skai, Analytic Index, and Helium10 experience preferred
- Demonstrated success analyzing data and using analytics tools to drive marketing decisions
- Advanced computer skills including Microsoft Excel and PowerPoint
- Ability to multitask, prioritize, and manage time effectively across clients, multiple partner relationships, and internal initiatives.
- Excellent communication and interpersonal skills, with the ability to work effectively with external and internal teams.
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