Sr. Coordinator, Ad Sales Brand Marketing, Entertainment

OVERVIEW OF THE COMPANY

Fox Corporation

Under the FOX banner, we produce and distribute content through some of the world’s leading and most valued brands, including: FOX News Media, FOX Sports, FOX Entertainment, FOX Television Stations and Tubi Media Group. We empower a diverse range of creators to imagine and develop culturally significant content, while building an organization that thrives on creative ideas, operational expertise and strategic thinking.

JOB DESCRIPTION

The Senior Coordinator, Ad Sales Brand Marketing, Entertainment will support the Ad Sales team by developing multi-media marketing materials and executing trade initiatives that position FOX Entertainment across the industry.

A SNAPSHOT OF YOUR RESPONSIBILITES:

• Collaborate across various internal teams (Sales, Consumer Marketing, Branded Content, Programming, Research, and Design) to support the development and creation of impactful go-to-market initiatives: presentations, sizzles, one-sheets, online media kit, email blasts, mailers, trade website, etc. that position FOX Entertainment in the marketplace

• Communicate with sales and research to coordinate requests for brand positioning materials, collateral and incoming RFPs

• Leverage syndicated and proprietary research to support development of insight-driven positioning materials and analyze quantitative data to craft compelling stories and
  visualize data

• Support ideation of compelling campaigns and activations to demonstrate and deliver strategic priorities and brand propositions

• Maintain organizational system of cloud-based sales materials for all properties and programs—manage programming updates, talent bios, and organize assets, ensuring all content materials are updated with the latest logos, key art, programming dates, etc.

• Liaison with Sales and Pitch teams to update client database and coordinate CRM efforts including memorializing recipient lists and delivery of eblasts, mailers, etc.

• Curate content and maintain materials/assets are up to date on the FOX Portfolio Trade website, FoxAdSolutions.com

• Support digital, social and email trade marketing campaigns. Traffic deliverables and ensure brand guidelines are applied consistently, coordinate communication plans and timelines

• Assist in monitoring and reporting on campaign and trade marketing performance metrics to inform future content strategy

• Works closely with the senior leads in the department to support daily communication with internal and external parties, including Sales, Partnerships, Branded Content, Research, Production, Consumer Marketing, Distribution, Programming, Finance, vendors, clients and their respective agencies

• Manage timelines, budgets, and invoicing with high attention to detail

• Ability to manage multiple projects at once

WHAT YOU WILL NEED:

• Experience in media, events and project management and an interest in pop culture and entertainment marketing a plus

• Excellent oral, written, proofreading and presentation skills; excellent comprehension and ability to communicate clearly, concisely and effectively

• Strong organizational, problem-solving and time-management skills with the ability to manage multiple projects simultaneously with attention to detail; team player

• Understanding of media ad sales process and marketing strategy, media buying and planning

• Strong interpersonal skills; ability to interact with internal and external clients and vendors

• Professional demeanor to interface with multiple high level, key constituencies; ability to develop strong cross-functional relationships

• Thorough knowledge and proven experience working with Microsoft Office (Word, Excel and PowerPoint, etc.) including PowerPoint design skills

• Knowledge of relevant syndicated and custom research tools (Nielsen, comScore, etc.) and their application to the sales process a plus

• Bachelor’s degree preferred

• Minimum 2-3 years of experience at an agency, media company, sales organization where the individual was responsible for supporting the team in presentation, creative and promotion development

• Must be willing to submit to background investigation

• Must be willing to work in New York City, NY

• Willingness to travel and work overtime, and on weekends with short notice