Manager, Paramount Partner Engagement Marketing

New York, NY

#WeAreParamount on a mission to unleash the power of content… you in?
We’ve got the brands, we’ve got the stars, we’ve got the power to achieve our mission to entertain the planet – now all we’re missing is… YOU! Becoming a part of Paramount means joining a team of passionate people who not only recognize the power of content but also enjoy a touch of fun and uniqueness. Together, we co-create moments that matter – both for our audiences and our employees – and aim to leave a positive mark on culture.

Overview

The Paramount+ Global Streaming Growth and Lifecycle Marketing team is looking for a Partner Marketing Manager. This role centers on managing all creative, production and delivery of go-to-market marketing campaigns for all partner growth and engagement efforts. You will be working with teams across the business to deliver streamlined and scalable processes for optimal marketing campaign delivery. Through identifying opportunities with each partner’s marketing teams and data, you’ll help create, execute and deliver great experiences for our customers on all partner platforms.

You should be able to think/act strategically, develop structured plans and be willing to execute hands on with a start-up type of mentality. You should balance creativity with analytics and agility with operational discipline. You should be both an idea generator and builder, with a deep sense of accountability, and a keen focus on delivering great customer experiences and robust, measurable results. The role reports to the Director of On-Platform Partnerships, working closely with several Paramount Global stakeholders from Product, Operations, Distribution, Creative, and Legal teams. This role will also work directly with partners to grow and engage the Paramount+ audience.

Responsibilities include but not limited to

  • Lead overall planning and execution of monthly retention and engagement partner campaigns.

  • Develop measurable outputs against internal KPIs and deliver continuous improvement.

  • Develop and manage project roadmaps, production, and delivery for all partner marketing initiatives.

  • Contribute to scale, develop, and optimize partner relationships by identifying incremental, mutually beneficial opportunities to grow the partnership with a focus on building a marketing roadmap that drives growth and engagement of Paramount+

  • Lead day-to-day external partner communications, serving as the POC for editorial marketing campaigns.

  • Plan and execute engagement and retention marketing campaigns on all partner platforms. Work with cross-functional teams as well as external partner teams.

  • Streamline agendas, presentations, and recaps for senior leadership teams and external partners.

  • Create streamlined workflows for maximum output of creative assets for all international markets.

  • Manage all Paramount+ engagement and retention campaigns, as well as user acquisition campaigns on Channel, MVPD, and CTV partners.

  • Support the Partner Marketing team with event post-mortems and recap presentations

  • Route, socialize, and gain alignment cross-team on all marketing assets for editorial partner marketing initiatives.

Basic Qualifications

  • Minimum of 7 years’ experience in related marketing, creative production, and/or project management roles.

  • Bachelor's degree in Business, Marketing, Production, or related discipline.

  • Experience with Airtable, JIRA, and/or any other similar project management software.

Additional Qualifications

  • Proficient project management skills, with the ability to take action in a stimulating, dynamic environment with multiple priorities.

  • Great oral and written communication skills and an ability to influence others. Ability to successfully interact and communicate with all levels across various departments.

  • Capacity to collaborate with different areas involved in the growth initiatives and to coordinate with internal and external stakeholders.

  • Ability and flexibility to adapt to changes in schedules and delivery.

  • Great interpersonal skills, entrepreneurial mindset, and durable spirit with experience navigating cross-functional organizations.

  • An analytical mind, natural curiosity, and affinity for consumer marketing and the streaming space.

  • Positive outlook and willingness to jump in on all kinds of projects, sometimes outside of normal responsibilities.

  • Creativity, someone who can turn cool ideas into reality.

  • Master’s degree in a related field is a plus.

Paramount+, a direct-to-consumer digital subscription video on-demand and live streaming service from Paramount Global, combines live sports, breaking news, and a mountain of entertainment. The premium streaming service features an expansive library of original series, hit shows and popular movies across every genre from world-renowned brands and production studios, including BET, CBS, Comedy Central, MTV, Nickelodeon, Paramount Pictures and the Smithsonian Channel. The service is also the streaming home to unmatched sports programming, including every CBS Sports event, from golf to football to basketball and more, plus exclusive streaming rights for major sports properties, including some of the world’s biggest and most popular soccer leagues. Paramount+ also enables subscribers to stream local CBS stations live across the U.S. in addition to the ability to stream Paramount Streaming’s other live channels: CBSN for 24/7 news, CBS Sports HQ for sports news and analysis, and ET Live for entertainment coverage.

ADDITIONAL INFORMATION

Hiring Salary Range: $75,000.00 - 100,000.00.

The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement. This position is bonus eligible.

What We Offer:

  • Attractive compensation and comprehensive benefits packages. Check out our full list of benefits here:
  • Generous paid time off.
  • An exciting and fulfilling opportunity to be part of one of Paramount’s most dynamic teams.
  • Opportunities for both on-site and virtual engagement events.
  • Unique opportunities to make meaningful connections and build a vibrant community, both inside and outside the workplace.
  • Explore life at Paramount:

Paramount is an equal opportunity employer (EOE) including disability/vet.

At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to [email protected]. Only messages left for this purpose will be returned.

Posted 2026-04-11

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