Marketing Specialist

Goldberg Segalla LLP
Buffalo, NY
Goldberg Segalla LLP, a national law firm with more than 23 offices in 11 states , seeks a highly motivated and organized individual to join its team as a Marketing Specialist in its Buffalo office. The Marketing Specialist will assist with a variety of marketing activities that support Goldberg Segalla and the firm’s Marketing and Business Development department. This is a job for an ambitious, curious, talented person who loves to work both independently and as part of a team—and is comfortable working with all levels within the organization, including leadership. The ideal candidate must be able to multitask effectively and balance working on multiple requests and projects on a daily basis.

ESSENTIAL JOB FUNCTIONS:
  • Provide general administrative support to the team related to business correspondence, and general office workflow.
  • Responsible for Asana project data entry for attorney related workflow including new, departing, office transfers, name, title and practice group changes.
  • Manage the files, deadline calendar, secure data, prepare responses for approval and submit Firm Surveys under the direction of department leadership.
  • Assist in the editing and maintenance of department and firmwide marketing procedural documents and files.
  • Maintain Asana workflow, attorney profiles, firm nominations and deadline tracking on professional legal recognition sites including Best Lawyers, Super Lawyers, Martindale Hubbell and Chambers; manage overall project deliverables, including attorney communication, announcements and inter-department coordination associated with these awards throughout the year.
  • Maintain Asana workflow, data entry, calendaring, case file cataloguing and assembly, reference submissions, inter-department communications, final upload and related announcements for annual award submissions across practice groups in Sharepoint tracking system as necessary for award submissions.
  • Serve as team lead for PowerPoint requests, ensure content in attorney presentations is on-brand and accurate. Maintain Asana PowerPoint production assignments and deadline log, coordinate editing, attorney approval and archive filing of all completed PowerPoint files in iManage.
  • Serve as back up support for various light graphic design requests, document assembly and content proofing projects as needed.
  • Serve as back up on the execution of certain broadcast email communications, and survey assembly using the firm’s email platform Concep.
  • Other duties as assigned.
REQUIRED SKILLS/ABILITIES & EXPERIENCE:
  • Associate or bachelor’s degree in marketing, communications, business OR relevant experience
  • Advanced Microsoft Office suite skills, including Word, Power Point, Excel , Teams, One Drive and Sharepoint.
  • Ability to learn new systems and software
  • A minimum of three years of experience in business, marketing or in an administrative support position
  • Excellent organizational skills and attention to detail
  • Ability to prioritize and manage work, adhere to critical project timelines in a fast-paced environment.
  • Well-developed and professional interpersonal skills, including the ability to interact effectively with people at all organizational levels of the firm.
  • Excellent verbal and written communication skills.
  • Strong analytical skills with initiative to resolve issues effectively and seek opportunities to improve existing processes.
  • Asana project management experience preferred.
  • Skilled editor and proofreader preferred.

Benefits:
The hourly range for this position is $21.00- $26.00. Actual pay may be adjusted based on experience and other job-related factors permitted by law. This position also offers bonuses, and a full benefits package. Our benefits package includes, but is not limited to, health insurance, dental insurance, life insurance, a 401(k) plan, flexible spending, and more.

Goldberg Segalla isn’t merely a business—we’re a community. We value the diversity of our team and strive to create a collaborative and enjoyable culture for everyone, where leadership is rewarded, and efficiency, mutual respect, and working together for the common good are traits we all embody.

Goldberg Segalla is a national civil litigation firm with offices spanning major metro markets across the U.S., providing strategic coverage wherever our clients do business. As a firm of experienced litigators and trial attorneys, Goldberg Segalla's capabilities span business and commercial disputes, employment and labor, insurance coverage, product liability, and more. Today, our more than 500 attorneys are trusted counselors to public and private clients in key sectors and industries including construction and energy, transportation, manufacturing, retail and hospitality, and insurance.

Posted 2025-10-07

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