Lead Software Engineer, MIP/AIP

Zeta Global
New York, NY


WHO WE ARE

Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to .

The Role

Zeta Global is looking for a driven Lead Software Engineer to join our MIP/AIP Platforms Team . This team is the engine behind Zeta's ad technology core, owning the systems for Programmatic AdTech (DSP) , omnichannel data integration, and client-facing self-service tools that unify activation, reporting, and measurement.

You will play a critical role in building and scaling the infrastructure for our core programmatic systems, leveraging a polyglot stack to integrate bid stream intelligence, sentiment data, and advanced AI services across our platform to deliver immediate, impactful solutions.

Key Team Ownership Areas

The MIP/AIP Platforms team has full ownership of the following critical initiatives:


  • Omnichannel Explorer: Developing the full-stack architecture for integrating sentiment data, bid stream information, and measurement tools for client use.

  • Xander Curate: Implementing solutions for direct data and audience porting into Supply-Side Platforms (SSPs), including client self-service and integrated reporting.

  • Survey Platforms: Building the user-facing packaging, presentation, and interaction layers for surveys, focusing on optimization and response rate improvements.

Key Responsibilities


  • Platform Development: Design and build high-volume, low-latency programmatic AdTech (DSP) systems and omnichannel data integration solutions using a polyglot stack.

  • Full-Stack Implementation: Drive the development of new features and systems using Ruby, Python, Java, and React to deliver integrated, full-stack solutions.

  • AI Integration: Implement the integration of bid stream intelligence, sentiment data, and foundational AI services into MIP/AIP systems to drive platform value.

  • Technical Problem Solving: Solve complex technical challenges related to scalability, reliability, and security within distributed AdTech environments.

  • Collaboration: Work closely with Product and other Engineering teams to deliver impactful solutions that advance Zeta's programmatic capabilities.

Qualifications


  • Experience: 7+ years of engineering experience with a demonstrated history of technical contributions.

  • AdTech Knowledge: Foundational experience or strong understanding of Programmatic Advertising , including DSPs, bid stream mechanics, and data-intensive AdTech environments.

  • Polyglot Proficiency: Proficiency in multiple languages, including hands-on experience with Ruby, Python, and Java .

  • Front-End Experience: Experience developing scalable front-end applications, specifically utilizing React .

  • System Design: Strong architecture, design, and problem-solving skills with a focus on security, reliability, and performance.

  • AI/Cloud: Experience with cloud infrastructure and foundational understanding of AI/LLM concepts.

  • Distributed Systems: Experience building and scaling distributed systems is a significant plus.

BENEFITS & PERKS


  • Unlimited PTO

  • Excellent medical, dental, and vision coverage

  • Employee Equity

  • Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!

SALARY RANGE

The salary range for this role is $180,000 - $200,000, depending on location and experience.

PEOPLE & CULTURE AT ZETA

Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression.

We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here:

ZETA IN THE NEWS!

#LI-DD1

Posted 2026-02-10

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