Social Innovation & Creator Strategy Leader

Deloitte LLP
New York, NY
Social Innovation & Creator Strategy Leader

Our Deloitte Customer team empowers organizations to build deeper relationships with customers through innovative strategies, advanced analytics, Generative AI, transformative technologies, and creative design. We can enhance customer experiences and drive sustained growth and customer value creation and capture, through customer and commercial strategies, digital products and innovation, marketing, commerce, sales, and service. We are a team of strategists, data scientists, operators, creatives, designers, engineers, and architects. Our team balances business strategy, technology, creativity, and ongoing managed services to solve the biggest problems that affect customers, partners, constituents, and the workforce.

The Social Innovation & Creator Strategy Leader will partner day-to-day with social, creative, brand strategy, measurement/performance, and account management teams to deliver best-in-class social and creator programs. This role oversees end-to-end execution for client engagements, leads and develops social teams across accounts, and drives new business pursuits across multiple sectors. The ideal candidate brings a track record of shaping and selling social-first ideas-helping brands tell compelling stories and reach target audiences with measurable impact. In this role, you will:
  • Lead business development efforts, crafting narratives to sell-in a vision to prospective clients
  • Understand clients' business problems and identify corresponding strategy and creative opportunities.
  • Plot product development and social innovation roadmaps to navigate firm and client needs
  • Contribute to thought leadership (eminence) initiatives that elevate Deloitte's brand and point of view in the market.
  • Work across a matrixed organization to connect strategy, technology, and agency capabilities-partnering with leaders across domains and sectors to align priorities and deliver integrated outcomes.
  • Oversee the integration of thinking into new business activities
  • Participate in and, at times, oversee integrated strategy team work
  • Review and lead comms strategies to be in alignment with the brand and campaign brief.
  • Participate in insightful, meaningful real-time dialogue with clients to ensure they see you as a trusted resource on their business.
  • Oversee operations of the social strategy team to help lead to efficient, yet steady growth.
Successful Candidate possess the following:
  • An expert understanding of the evolving social media landscape, including emerging channels and social MarTech
  • Passionate storyteller and friend to creative teams
  • Curiosity and interest in learning something new
  • Kindness and leadership; eager to mentor junior team members and lead by example
The team

Deloitte's Advertising, Marketing & Commerce team creates content and experiences that inspire action. We design and implement technology platforms for personalized marketing across all digital touchpoints, specializing in customer-centric B2B and B2C solutions. Our in-house agency engages customers throughout their journey, working on projects like AdTech, MarTech, campaign automation, CRM, and lead-to-loyalty orchestration. Join us to drive impactful customer interactions and business growth.

Qualifications

Required
  • 10+ years at a social, digital, creative or branding agency or a social media or tech platform
  • 10+ years of leading social strategy and, or creative campaign strategy
  • 8+ years of managing teams cross functionally
  • Ability to travel up to 50%, based on the work you do and the clients and industries/sectors you serve
  • Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future
Preferred:
  • 6+ years of driving and leading business development efforts
  • Bachelor's degree or higher preferred
  • Mac proficient and well versed in Office Suite and Keynote
Information for applicants with a need for accommodation:

The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Deloitte, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is $193,700 to $322,900
Posted 2026-03-30

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