Creative Marketing Manager. Freelancer

Job Status

***You must be authorized to work in the United States to be considered for this role.

**Please note: this is a 6-month contract position** The position will be based in New York and is a full-time temporary and hybrid position.

Rate: $40 per hour

Hours per week: 35 hours/5 days per week

BBC Studios

Bold. British. Creative: that’s BBC Studios. Combining the strengths of the UK’s most-awarded production company with a world-class distributor, we fund, create, distribute and commercialize world-class content for the BBC and other UK and international companies. Our aim is to inspire audiences around the globe with quality content that informs, educates and entertains and to strengthen the BBC, our partners and wider industry both creatively and financially. We seek to be the best British content company in the world; a first-choice partner and employer, where everyone can flourish and do their best work.

About BBC Learining Hub

Launched in July 2025, the BBC Learning Hub is a new educational website for U.S. and international teachers, students, and families. Featuring thousands of BBC video clips, ready-to-use mini-lessons, printables, daily challenges, and more, the Hub supports K–12 learning through trusted, world-class storytelling.

Job Purpose

The Creative Marketing Manager will lead day-to-day marketing for the BBC Learning Hub, developing and executing campaigns that grow our audience and engage educators, students, and partners. This highly collaborative role requires strong digital marketing skills, creative storytelling, and experience managing both organic and paid media campaigns.

The ideal candidate is equal parts strategist and hands-on marketer, ready to make an immediate impact in building our community.

Key Duties and Responsibilties

• Digital Marketing & Campaigns Plan and execute marketing campaigns across social media, email, and digital advertising (Google, programmatic, paid social).
• Manage social media presence and create engaging, shareable content tailored to teachers, parents, and students. Track performance and optimize campaigns for engagement, reach, and conversions.
• Email & Newsletters Manage audience email lists and create compelling newsletters that highlight new resources and drive traffic to the Hub.
• Oversee list segmentation, A/B testing, and campaign performance.
• Content & Editorial Contribute to editorial strategy, managing freelance writers and content creators.
• Write and edit blogs, teaching resources, and marketing copy that align with our brand voice.
• Collaborate with the content team to integrate marketing priorities with educational storytelling.
• Collaboration & Partnerships Work closely with BBC Learning Hub leadership and partners to ensure marketing campaigns support broader strategic goals.
• Coordinate cross-functional projects with content, product, and design teams.