Manager media technology
Company Description
Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries. Overview Manager, Media Technology As a Manager, Media Technology , you’ll lead digital production-focused projects through to execution, implementing effective team approaches and develop technology strategies that improve the process and power our clients’ businesses forward. Day To Day, Your Responsibilities Will Include- Prioritizing and communicating daily/weekly work requests and assigning appropriate offshore resources for dynamic creative, business decks, etc.
- Owner of overall campaign process and governance
- Supporting internal teams and partners in the delivery of solutions, insights and recommendations
- Review the team’s work and ensure deliverables match the original request such as reviewing and constructing data/matrix inputs against overall strategy needs from clients and cross-agency teams to ensure proper measurement and execution outputs
- Troubleshoot dynamic creative (Flashtalking) and track issues that may arise throughout the process
- Bringing to the table a deep understanding of the best digital marketing capabilities and emerging innovations, and driving development of thoughtful and actionable implementation and measurable strategies
- Being the “big picture” person - maintaining a clear and reasonable vision of the next steps needed
- Effectively using and explaining campaign implementation resources (e.g., Flashtalking dynamic creative and Nielsen measurement) to relevant parties
- Building strong vendor, interdepartmental and client relationships - you’ll win their respect and be recognized as a leader on the business
- Willingness to travel as needed - you’re open to new places, new faces and new ideas
- A four year college education and five to seven years of experience, preferably in a creative agency - including 1-3 years in ad operations in an agency or marketing company with relevant interactive experience
- Hands-on experience working with media technology including ad servers, rich media vendors, and optimizers
- A knack for teamwork - you’re at your best in a closely collaborative structure
- Great technical skills and working knowledge of HTML and JavaScript
- Strong understanding of business and technical processes to enable smart technology solutions
- Experience with Flashtalking platform for Dynamic Creative
- Solid understanding of how dynamic creative (e.g. OLA, OLV, CRM, sites) are built
- Strong collaboration, flexibility and ability operate effectively - even in ambiguous circumstances
- Team management skills working with a globally distributed team
- A stellar ability to problem solve, prioritize tasks, multitask, and manage time effectively
- Excellent communication skills - you’re articulate, straightforward and, above all, you’re thoughtful and kind
- Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.
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