Associate, Event Marketing
Position Summary: As a key player in our event marketing team, this role will support our marketing and promotions efforts for assigned events (virtual and in-person), webcasts, podcast series, event app, and TCB research and content. Founded in 1916, The Conference Board is the member-driven think tank that delivers trusted insights for whats ahead. Our mission is simple: To help leaders navigate the biggest issues impacting business and better serve society. The Associate, Event Marketing will play a pivotal role in growing our organization (and your career) as you help us achieve our mission. Accountabilities: Accountable formarketing plan and creation of promotional materials for each webcast/podcast. Support integrated marketing initiatives, proposals, and promotional plans to deliver on the sponsorship, registration and attendance of assigned events, research and content. Create all marketing and promotional materials for assigned events and manage Continuing Education Credits (CEU) in collaboration with Event Marketing and Programming teams. Partner with Digital Marketing to report on key analytics for paid social and search to support assigned events, webcasts, and podcasts. Create and manage website landing pages for assigned events in collaboration with internal teams. Qualifications: BA degree in Marketing or 1-3 years of experience in event marketing, digital email marketing, media advertising, and social media. Excellent written and verbal communication, interpersonal, and project management skills. High-energy self-starter who fosters teamwork and collaboration. Innovative mindset with strong initiative; able to creatively navigate challenges and take ownership of tasks as needed. Keeps current with email marketing, digital trends, and emerging technologies. Full proficiency in Microsoft Office (including PowerPoint and Excel) and online meeting platforms such as ON24 and Zoom. Exceptional attention to detail.
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