Director of E-Commerce

Company Bio:

Our client is a fast-growing pet food company based in New York, specializing in organic, fresh-made kibbles sourced locally by region. With a strong commitment to transparency, sustainability, and pet wellness, the company has quickly become a trusted name among discerning pet owners. Currently in its Series B fundraising round, the organization is focused on scaling its digital presence and direct-to-consumer operations. They are seeking a Director of E-Commerce to lead their digital growth strategy and manage a high-performing team. This role reports directly to the President.

Compensation:

• Base salary of $210,000
• Bonus structure
• 3 weeks of vacation

Responsibilities:

• Lead the overall e-commerce strategy, execution, and performance across all digital platforms.
• Oversee a team of five, including digital marketing, customer acquisition, retention, and e-commerce operations.
• Drive DTC revenue growth through conversion optimization, UX improvements, and performance marketing.
• Collaborate with product, supply chain, and brand teams to ensure alignment across campaigns and product launches.
• Optimize the customer journey from first click through repeat purchase, increasing LTV and customer satisfaction.
• Manage relationships with external agencies, technology vendors, and platform providers.
• Analyze key performance metrics, using data to drive insights, experimentation, and continuous improvement.
• Develop and manage budgets, forecasting, and reporting for the e-commerce division.
• Play a key role in preparing for scaling efforts tied to Series B fundraising and market expansion.
• Stay informed on e-commerce and DTC best practices, platform innovations, and pet food industry trends.

Qualifications:

• Proven experience leading e-commerce or DTC operations, ideally within the pet, food, or health-related consumer product categories.
• Strong understanding of Shopify, subscription models, digital advertising, and retention strategies.
• Data-driven leader with experience using analytics tools to inform decisions and optimize performance.
• Experience managing and scaling cross-functional teams.
• Background in high-growth, venture-backed environments is an asset.
• Excellent communication and project management skills.

If you think you would be a good match, we would love to meet you. Please fill out our application form.