Director of Sales

Job Title: Director of Event Sales – Rosie O’Grady’s, NYC

Location: New York, NY
Reports To: General Manager,

Department: Operations
Employment Type: Salaried
Salary - $60k - 90kyr + Commission (DOE)

Position Summary

The Director of Event Sales – Rosie O’Grady’s is a senior strategic sales leader responsible for driving event-related revenue and client relationships. This leader will ensure outstanding event sales performance, foster strong client partnerships, and execute events that align with Rosie O’Grady’s brand as well as the standard of hospitality.

Key Responsibilities

Sales Strategy & Revenue Growth

• Develop and execute an event sales strategy that targets weddings, social events, corporate functions, and private dining for Rosie O’Grady’s.
• Collaborate with Rosie O’Grady’s management and leadership to set annual event sales goals and monitor performance.
• Identify and cultivate new business opportunities, including corporate accounts, third-party planners, social clients, and partnerships.
• Track market trends and competitive activity to optimize pricing, packaging, and sponsorship opportunities.

Client Relationship Management

• Serve as the lead sales contact for event clients, guiding them through the planning process from inquiry through execution, and ensuring exceptional service.
• Build and nurture long-term relationships with clients, planners, agencies, and hospitality partners.
• Anticipate client needs and provide proactive consultative selling, matching event design and catering solutions to client objectives.
• Oversee contract negotiations, deposits, billing, and follow-up communications.

Cross-functional Collaboration

• Coordinate with Culinary, Events Operations, Banquets, Marketing, and Sales teams to ensure seamless planning, execution, and on-site delivery of events.
• Serve as a liaison between client and operational teams to ensure logistics, menus, staffing, and service standards are clearly communicated and executed.
• Participate in tastings, menu planning, and floorplan development with clients and internal partners to align vision and logistics.

Event Execution Oversight

• Attend and oversee event rehearsals, set-up, and on-the-day execution to ensure quality, service standards, and client satisfaction.
• Monitor event timelines, manage last-minute adjustments, and resolve client or operational issues proactively.
• Gather and debrief client feedback post-event, implement lessons learned and identify potential follow-up or repeat business.

Financial Oversight & Reporting

• Develop event forecasts, pricing strategies, and revenue projections in alignment with annual targets.
• Monitor event budgets, expenses, and vendor contracts, ensuring profitability and cost controls.
• Provide regular reporting on event sales performance, pipeline, booking pace, and forecast to Rosie O’Grady’s management and leadership.

Team Leadership & Development

• Support administrative responsibilities including performance reviews, scheduling, and resource planning.

Required Qualifications

• 3-5 years of sales leadership or event sales experience in hospitality, hotels, or fine dining—ideally in New York City.
• Proven track record driving event sales, revenue growth, and large-scale event bookings
• Solid understanding of event planning, catering logistics, and client relationship management.
• Experience negotiating event contracts, managing deposits, and building event proposals.
• Excellent communication, presentation, and consultative sales skills.
• Skilled in cross-functional collaboration and detailed event execution oversight.
• Proficiency with event sales and CRM systems, catering software, and Google Workspace.
• Knowledge of service standards and high-touch hospitality expectations.

Working Conditions & Physical Requirements

• Comfortable working in a fast-paced event environment with multiple deadlines and shifting priorities.
• Availability to work in conjunction with our events

In Return, We Offer You:

• Competitive Base Salary & Performance-Based Incentives
• Opportunities for Professional Development and Cross-Property Collaboration
• 401k Plan
• Commuter Benefits