Vice President of New Business Development - Agency

Job Description

Job Description

Vice President of New Business Development - Agency

• Location: New York City
• Salary: Base salary $120k-$140k with 30% OTE bonus
• Date Posted: 30th May 2025

In the words of one of our senior clients recently…

“Market Research has changed more in the past 3 years, than in the previous 40”

About System1.
System1 is the leading global Marketing decision making platform. We help brands measure and understand whether their marketing works. Predictive technology is our passion, but our focus is very much human. We understand the power of emotion and capture the nuances of human behaviour to power data-driven decisions. We want to drive change and rewire behaviours, envisioning a world where our pioneering methodologies are embedded in the workflows of every marketing decision-maker. We are also who we are because of our people. So, if you share our enthusiasm, are ambitious, creative, and highly motivated, then we’d love to hear from you! Join the System1 team to continue to help us remove the guesswork for marketeers everywhere, as well as secure our growth, ambition, and success.

To learn more about us, please visit System1 Group | Create with Confidence


Becoming part of the team
With 10 Global Offices and over 150 employees, System1 is a fast-changing business. With exceptional IP, technological advantage and a world-class team we are very well positioned for rapid growth. Central to this is our people. We need to hire the right people, into the right roles, at the right time.

• Are you up for being a part of the Commercial team to promote System1, our thought leadership, partnership activity, product launches and promotional activity?
• Are you excited by working with leading edge IP and products that can make a huge impact on our customers’ businesses?
• Do you relish the role of being the disruptor in a category and rise to the challenge of stretching goals?
• Do you enjoy being able to utilise various skills, like copywriting, research, event planning and relationship building?

About The Role
You will serve as a key member of our Americas Commercial team. You will report directly to System1’s VP Agency & Media Partnerships in New York City. You will be responsible for identifying, developing, and ultimately closing new business opportunities across agencies large and small. You will own a new business quota and be responsible for landing new customers.

What will you be doing?

• Develop, nurture and strengthen new relationships with senior agency leaders.
• Grow fame, feeling and fluency for System1 across creative, planning and account teams.
• Enable agency planners to use System1’s Test Your Ad effectiveness platform to help their clients create more effective advertising.
• Support agencies on new business pitches and equip them with the evidence they need to acquire new clients. You will bring the missing ingredient that helps the agency prove the business effect of their creative pitch.
• Thorough processing and follow up on all inbound agency interest
• Active outreach towards new agency prospects and new account teams at agencies we currently support
• Map the agency landscape for brand, influencer, and decision-maker prospects
• Drive awareness and education through event attendance, webinars, and on-site workshops
• Visit agencies in NYC, Chicago, LA, etc., establishing yourself as a trusted advisor
• Serve as a strategic advisor to the overall sales team, helping us leverage our agency momentum to drive more interest and revenue across top advertisers
• Exceed an established sales quota by building a pipeline of opportunities and driving them to contract close

You need to be this kind of person:

• Relationship Builder
• Creative Individual
• Charismatic Person
• Practical & Helpful
• Hands On
• High Performance
• Driven & Well Organized
• Articulate, outgoing, collaborative with peers and a consultative seller with clients
• Sales DNA with proficiency in HubSpot, Sales Navigator, and other prospecting tools

You need to have the following experience:

• Surpassing Revenue Goals - Accomplished business development professional with demonstrated experience exceeding revenue goals
• Planning a Brand - You have experience creating and executing a brand plan as an agency planner or within a communications team.
• Developing Effective Creative - You know the creative development process and how understanding the audience response can inspire more effective creative.
• Growing a Business - You have pitched and won new business proposals. You can demonstrate a track record of growing a brand or business, and what it takes to succeed.
• Being a Challenger - You have succeeded in environments where it helps to take on a challenger mindset, especially standing-out among an industry that’s full of the ‘old-establishment’.

Benefits
We offer a competitive salary and bonus scheme, including health insurance, and 401k. Our people are important to us, and we understand that each person has a life outside of work and we therefore offer flexible working arrangements (Hybrid) aiming to suit your needs. We also offer several wellbeing resources such as “de-clutter” afternoons for your personal and professional needs.

We encourage learning and offer education reimbursement opportunities.

We have recognition schemes, and regular socials, including summer and winter parties!

We welcome applicants from all diverse communities and encourage our candidates to ask us about reasonable adjustments that we may be able to make to support through our recruitment process and while in post.

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