CRM Marketing Manager, Campaign Operations, Fox News
OVERVIEW OF THE COMPANY
Fox News Media FOX News Media operates the FOX News Channel (FNC), FOX Business Network (FBN), FOX News Digital, FOX News Audio, FOX News Books, the direct-to-consumer digital streaming services FOX Nation and FOX News International and the newly announced platform FOX Weather. Currently the number one network in all of cable, FNC has also been the most watched television news channel for 20 consecutive years, while FBN currently ranks among the top business channels on cable. Owned by FOX Corporation, FOX News Media reaches 200 million people each month.JOB DESCRIPTION
Fox News is looking for a CRM Marketing Manager to support both marketing and technical execution of customer communications across email, push notifications, and in-app messaging. This role is highly focused on campaign operations, audience logic, and platform operations within Braze.
You will work closely with Braze Reps (ESP), Product, Engineering, and Business Intelligence to ensure campaigns are set up correctly, data flows are accurate, and messaging is triggered as intended. This is a hands-on role for someone who enjoys troubleshooting, working with segmentation logic, and overseeing the marketing tech side of Braze for CRM Fox News promotions.
A SNAPSHOT OF YOUR RESPONSIBILITIES:
Campaign Execution & QA
Own end-to-end campaign setup, QA, and deployment in Braze across email, push, and in-app messaging. Ensure campaigns render correctly across devices and function as intended before launch.
Segmentation & Data Logic
Build and manage audience segments using user attributes, events, and behavioral triggers. Troubleshoot segmentation issues, validate audience counts, and ensure accurate targeting.
Technical Troubleshooting
Identify and resolve issues related to campaign setup, delivery, deeplinks, and rendering. Review and adjust HTML/CSS when needed, and partner with Engineering and Product on more complex technical challenges.
Cross-Functional Liaison
Act as a key liaison between Marketing, Product, Engineering, Business Intelligence, and Braze to ensure data flows, event tracking, and campaign logic are implemented correctly.
Braze Platform Management
Leverage Braze’s features, AI, Canvas, segmentation, and real-time event capabilities to build and maintain scalable, automated user journeys.
Performance Monitoring & Optimization
Track campaign performance and support A/B testing to improve targeting, timing, and engagement.
WHAT YOU WILL NEED
3+ years of experience in CRM, lifecycle marketing, or marketing operations roles
Hands-on experience with Braze or similar ESP/CRM platforms
Strong understanding of event-based messaging, user attributes, and segmentation logic
Experience troubleshooting campaign and delivery issues in a cross-functional environment
Familiarity with HTML/CSS for email or messaging QA
Excellent attention to detail and strong QA discipline
Ability to manage multiple campaigns and priorities in a fast-paced environment
Strong communication skills and ability to work cross-functionally
NICE TO HAVE:
Familiarity with user research and mapping end-to-end user journeys
Experience querying data (e.g., SQL) for campaign analysis and segment extension setup
#LI-BC1
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