Social Media Content Coordinator
- Pitch and create authentic, relatable social content through self-applied skincare application; must be comfortable appearing on camera in video content
- Stay up-to-date on social trends across all platforms, actively pitching new concepts to Director of Social on a daily basis
- Assist in concepting and own shooting content for Instagram and TikTok-first videos that align with brand messaging and platform best practices, using in-app features when applicable
- Assist in concepting and filming of long-form content for YouTube channel
- Own briefing process of editing content with Graphic Designer, Social Media
- Draft captions, hashtags, and social-first copy recommendations for Copywriter and Sr. Social Media Associate to review
- Support daily publishing of approved content with Sr. Social Media Associate
- Help select engaging, on-brand thumbnails per platform
- Research and surface on-brand, trending sounds that are licensed for commercial use
- Capture behind-the-scenes content at photoshoots, launch events, retail moments, and store visits
- Create casual, office-based content featuring team members to showcase brand culture
- Partner with Sr. Social Media Associate to brief Paid Media and retailer assets to Graphic Designer, Social Media
- Work closely with cross-functional teams to support launches, cultural moments, and retail activations
- Partner with Influencer and Community teams to help identify strong content to be featured on our channels
- Provide on-the-ground support during shoots, events, and campaigns as needed
- Bachelor's degree required
- 1–3+ years of relevant industry experience in a similar role, preferably within the beauty or skincare space
- Comfortable on camera, with experience creating and filming content for TikTok, Instagram, YouTube and potential website/retailer needs
- Highly detail-oriented with strong organizational, time management, and project management skills
- Excellent verbal and written communication skills
- Self-motivated and adaptable, with the ability to thrive in a fast-paced, start-up environment
- Genuine passion for skincare, beauty, and social-first storytelling
- Familiarity with social performance metrics and analytics tools (e.g., Dash Hudson) is a plus
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