Generosity Strategy & Insights Senior Analyst
THE POSITION
Our roster has an opening with your name on it
FanDuel is looking for a Generosity Strategy S enio r A nalyst to drive long-term strategy on key lifecycle and promotional investment decisions. You will play a key role on the Customer Growth team ; driving innovation across the organization and collaborating with multiple departments including but not limited to Promotions Lifecycle Go To Market Analytics Commercial Data Science Product and MarTech . This is an exciting opportunity to help elevate revenue-driving marketing initiatives at a premier gaming company.
THE GAME PLAN
Everyone on our team has a part to play
- Partner withGenerosityStrategy leadership bychallenging and exploring howwhenand whywedeliver generosity to our customers
- Be a subject matter expert on ourpromotional strategy andhow itimpactscustomerbehavior
- Rigorously experiment with new generosity mechanics/experiences andoptimizethem to create a more personalized experience for customers
- Drivecross-functional programsof work from strategy formation through to day-to-day implementation
- Develop new strategic frameworks including state-levelinvestment strategy cohort allocation and customer level allocation collaborating with performance insights and campaigns teams
- Unlock opportunitiesby collaborating onnew tooling strategyinfrastructureand data-led projects
- Champion step-changes in personalizing journeys at scaleby working with technical and creative stakeholders
- Approach projects effectivelyby collecting and defining work requirements andmaintaininga continuous feedback loop amongst stakeholders
THE STATS
What were looking for in our next teammate
- Bachelors Degreepreferred
- 3 years of experience ina strategyanalytics or commercial role;previousmarketing experience ishighly preferred
- Strong analytical skills and proven ability to develop and deploy structured project work
- Professionalexpertisewith SQL and Excel isrequired data visualization a plus
- Ability to use Tableau Python or Rispreferred but notrequired
- Demonstrated experience in cross-functional teams with strong project management skills
- Sharp and strategic thinker able to challenge ideas and thoughts
- Experienceworking with marketing campaignsandteams in applying strategy to customer facing propositions
- Has a positive attitude and loves opportunities to collaborate with others
- Strong organizational skills and effective as a projectmanager
- An avid sports and gaming fanwho ideally has usedFanDuel or competitive products
- Willing to work nontraditional hoursas needed due to seasonal sporting calendars
Dont check all the boxes Thats okay! We encourage you to still apply if you feel like you possess an adjacent skillet and are interested in learning more about this position.
ABOUT FANDUEL
FanDuel Group is the premier mobile gaming company in the United States and Canada. FanDuel Group consists of a portfolio of leading brands across mobile wagering including: Americas #1 Sportsbook FanDuel Sportsbook; its leading iGaming platform FanDuel Casino; the industrys unquestioned leader in horse racing and advance-deposit wagering FanDuel Racing; and its daily fantasy sports product.
In addition FanDuel Group operates FanDuel TV its broadly distributed linear cable television network and FanDuel TV its leading direct-to-consumer OTT platform. FanDuel Group has a presence across all 50 states Canada and Puerto Rico.
The company is based in New York with US offices in Los Angeles Atlanta and Jersey City as well as global offices in Canada and Scotland. The companys affiliates have offices worldwide including in Ireland Portugal Romania and Australia.
FanDuel Group is a subsidiary of Flutter Entertainment the worlds largest sports betting and gaming operator with a portfolio of globally recognized brands and traded on the New York Stock Exchange (NYSE: FLUT).
PLAYER BENEFITS
We treat our team right
We offer amazing benefits above and beyond the basics. We have an array of health plans to choose from (some as low as $0 per paycheck) that include programs for fertility and family planning mental health support and fitness benefits. We offer generous paid time off (PTO & sick leave) annual bonus and long-term incentive opportunities (based on performance) 401k with up to a 5% match commuter benefits pet insurance and more - check out all our benefits here: FanDuel Total Rewards . *Benefits differ across location role and level.
FanDuel is an equal opportunities employer and we believe as one of our principles states We are One Team!. As such we are committed to equal employment opportunity regardless of race color ethnicity ancestry religion creed sex national origin sexual orientation age citizenship status marital status disability gender identity gender expression veteran status or any other characteristic protected by state local or federal law. We believe FanDuel is strongest and best able to compete if all employees feel valued respected and included.
FanDuel is committed to providing reasonable accommodations for qualified individuals with disabilities. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please email .
The applicable salary range for this position is $94000 - $117500 USD which is dependent on a variety of factors including relevant experience location business needs and market demand. This role may offer the following benefits: medical vision and dental insurance; life insurance; disability insurance; a 401(k) matching program; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation including but not limited to cash bonuses and stock program participation. This role includes paid personal time off and 14 paid company holidays. FanDuel offers paid sick time in accordance with all applicable state and federal laws.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
#LI-Hybrid
Required Experience:
Senior IC
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