Sr. Analyst, Customer Marketing

Job Description This role focuses on becoming a functional expert in customer data and driving strategic analytics initiatives. Responsibilities include:  - Define data elements, provide input on data structure, and maintain business reporting  - Lead high-priority projects ensuring efficient, accurate, and timely delivery  - Align priorities with business needs through consistent communication with key partners  - Provide recommendations to guide Customer Analytics strategy  - Lead internal team training and potentially manage a direct report  - Collaborate cross-functionally to identify customer data needs and deliver insights, dashboards, and reporting  - Drive implementation of customer modeling and support personalization deployment  - Develop and interpret customer dashboards for leadership  - Troubleshoot dashboards and reporting using database and tool knowledge  - Train end users on new reports, dashboards, and modeling processes We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to [email protected] learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: Skills and Requirements - Expert-level SQL skills (preferred expert in other programs as well) - Experience with Alteryx and Tableau - Demonstrated leadership in training or project management - Expertise with large data sets and relational databases - Ability to clearly communicate customer data insights to various audiences, including leadership - Experience with Retail Point of Sale (POS) or Loyalty Program Data - High-level written and verbal communication skills - Proficiency in Microsoft Office (Excel, PowerPoint, Word) - Fluent in English (read, write, speak) - Experience working with Customer Data - Familiarity with Customer Analytics strategy and personalization modeling