Senior Vice President, Platform Ops Lead

Publicis CoLab
New York, NY

Company description

Spark Foundry was built during the most transformative time in the history of advertising and marketing. We deliver everything a traditional media agency has to offer and have grown into one of the world's most successful agencies by helping brands evolve their marketing by leveraging identity, commerce, artificial intelligence, and more to connect with people. Transformation is part of our DNA. Spark Foundry's start-up spirit delivers high-touch approaches and a never-ending desire to challenge the status quo. Combined with Publicis Media's powerhouse soul leveraging connected data assets, advanced AI applications, and investment clout, we "Bring HEAT to Brands." No other agency possesses the expertise that we do to address today's most pressing challenges to drive business transformation through media.

Overview

The SVP, Platform Ops Lead is responsible for implementing the Publicis Platforms' operations strategy, adoption and adherence for our key Global Clients. The successful candidate will be responsible for deploying the platforms and ways of working to support the growth of our clients' business by driving efficiency and improving effectiveness. The successful candidate will be responsible for driving connectivity across Publicis Groupe capabilities - i.e. Media, Production, Commerce, Social and Influencer.

Responsibilities

  • Manage and drive the deployment and adoption of Publicis Platforms, including the Growth OS, MRCL, to support business growth, maintain client satisfaction and protect client revenue / increase internal profitability

  • Lead the deployment of the identified Platforms across relevant markets/ segments/ brands including scoping of requirements, assessing level of effort, rolling out the solution, and doing the change-management needed for the successful adoption of the product.

  • Support client facing communication and presentations regarding the platform, but manage all internal communications

  • Make yourself a Subject Matter Expert on the key platforms, becoming the go-to person for any questions on capabilities (i.e. Publicis Briefing, Audience Building, Consumer Insight platform etc.)

  • Evolve the product by defining user requirements following feedback from Clients and Publicis Teams while working alongside Product teams to help drive the development conceptualization and prioritization

  • Be a main point of contact for our Agency Teams, supporting them with conversations with Clients and being the conduit to internal senior stakeholders and product owners/development teams to increase transparency, communication and productivity across all parties

  • Establish positive relationships with Senior Publicis Groupe Stakeholders across the different capabilities

  • Develop and manage market training and support

  • Support with the creation of custom account specific user documentation and marketing materials

  • Lead Change Management efforts to make sure they are leveraging key platform applications to the fullest

  • Develop recommendations for Clients to augment their ways of working

Qualifications

  • 12+ years of experience within a marketing agency, ideally on a Global Team responsible for overseeing multiple markets with a focus on Account Management, Planning, Audience Creation, Data & Research, Operations, Production, Commerce, and Content (i.e. Data Analyst, Ad-Ops, Project Manager, Product Manager etc.)

  • Experience with the development or deployment of products that have been designed to optimize any processes related to briefing, planning, strategy, activation or reporting within a media agency

  • Very strong interpersonal and communication skills

  • High level of organization and attention to detail

  • The ability to adapt and 'learn-as-you-go' to new technology and processes

  • The ability to thrive in a fast-paced and deadline-driven environment

  • In-depth knowledge of and passion for marketing and emerging trends in digital marketing, data, creative, or operations

  • Confidence in presenting either in-person or virtually to present net-new ideas as well as to train teams on how to leverage different Products and Services

Additional information

Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected] .

Compensation Range: $180,215- $299,637 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 05/06/2026.

All your information will be kept confidential according to EEO guidelines.

#LI-DR1

26-4402

Posted 2026-04-17

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