Brand Product Developer

Avery Dennison
New York, NY

Company Description

Avery Dennison Corporation (NYSE: AVY) is a global materials science and digital identification solutions company that provides a wide range of branding and information solutions that optimize labor and supply chain efficiency, reduce waste, advance sustainability, circularity and transparency, and better connect brands and consumers. Our products and solutions include labeling and functional materials, radio frequency identification (RFID) inlays and tags, software applications that connect the physical and digital, and a variety of products and solutions that enhance branded packaging and carry or display information that improves the customer experience. Serving an array of industries worldwide — including home and personal care, apparel, general retail, e-commerce, logistics, food and grocery, pharmaceuticals and automotive — we employ approximately 35,000 employees in more than 50 countries. Our reported sales in 2023 were $8.4 billion. Learn more at .

Job Description

Brand Product Developers lead the product development process end to end, from defining new product requirements in collaboration with teams to working directly with customers through to approval. This position coordinates new developments across multiple customers and product lines.

Brand Product Developers provide product knowledge within our Heat Transfer, Woven, Printed Fabric, and Paper product lines by bringing insights, solutions, and options to the Commercial team and the customer. Brand Product Developers partner closely with our Global Program Deployment (GPD) team to deploy new items into production. Brand Product Developers are critical members of the Commercial team and have functional alignment with the product development job family.

Key Responsibilities

  • Partner with the Commercial team to develop product opportunities, to drive key initiatives and to achieve sales objectives for assigned accounts.

  • Execute the product development process from customer briefing to artwork development, costing/pricing, sampling, and final approval.

  • Guide customers to the greatest value solution for their branding needs by gathering product specifications for new programs, or redesigns of existing programs, and re-engineering options to meet target prices.

  • Coordinate with GPD team and variable data end-to-end specialists to deploy new items into production.

  • Prepare global price proposals using established tools and guidelines and escalate price approval in competitive situations.

  • Participate in store audits, customer calls, and the creation of the selling narrative, as needed.

  • Supportive of digital sampling, re-engineering and smart sampling initiatives

Qualifications

  • 2+ years of experience in new product development.

  • Knowledge of the retail, apparel or label industries.

  • Passion for products, trends, insights, possibilities, and development.

  • Ability to establish and maintain customer relationships.

  • Demonstrated ability to be highly organized while managing multiple projects to completion against tight deadlines.

  • Knowledge of printing, weaving, heat transfer, variable data, and manufacturing strongly preferred.

  • Highly effective oral and written communication and presentation skills. Thrive in a collaborative, matrixed environment, coordinating with multiple people and global functions.

  • High level of PC skills, including use of Word, Excel, ERP (Oracle preferred), pricing tools, product/customer databases.

  • Solid mathematical skills for pricing.

  • Bachelor’s degree or equivalent knowledge gained through training and experience.

  • In-person meetings with clients, weekly.

  • Hybrid office schedule - in office 2-3 days a week.

  • Travel up to 25%

Additional Information

Additional Information: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or other protected status.

Posted 2026-03-22

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