Senior Account Executive, Fashion PR

BPCM
New York, NY

BPCM is seeking an experienced Senior Account Executive (SAE) to support a range of high-profile fashion accounts. The ideal candidate has a minimum of 5 years of public relations agency experience, with a demonstrated ability to develop and implement strategic marketing and PR initiatives that elevate brand presence and engage target audiences.

You will play a key role in client relations, media outreach, campaign development, and team management. Experience working with corporate, lifestyle, fashion, or retail brands is required.

Requirements

Key Responsibilities:

  • Serve as the day-to-day client contact on 3–5 accounts, managing programs and teams while delivering strategic value.
  • Plan, develop, and execute integrated, measurable PR strategies in collaboration with clients.
  • Provide counsel on brand positioning, messaging, and media strategy.
  • Proactively pitch and secure media coverage across print, digital, and broadcast.
  • Cultivate and maintain strong relationships with editors, writers, and influencers across top-tier fashion, lifestyle, and business outlets.
  • Draft and edit press releases, pitches, briefing documents, and other client materials.
  • Manage and coordinate events, product launches, and press appointments.
  • Oversee client timelines, budgets, and deliverables to ensure execution is on track.
  • Demonstrate exceptional written and verbal communication skills.
  • Provide leadership and mentorship to junior team members.

Requirements:

  • Bachelor's degree (B.A.) required.
  • Minimum 5 years of PR agency experience, preferably with fashion, lifestyle, corporate fashion, or consumer clients
  • Must have established media relationships and a proven ability to secure top-tier coverage.
  • Strong writing, editing, and storytelling abilities.
  • Proven experience aligning PR efforts with business goals and KPIs.
  • Ability to multitask and manage competing priorities in a fast-paced environment.
  • A proactive, solutions-oriented attitude with a hands-on, team-player mentality.
  • Experience managing events and product launches a plus.

Benefits

  • Medical, Dental, Vision Benefits
  • 401k and additional supplementary benefits
  • WFH Stipend
  • Summer Fridays
  • Generous PTO policy with a 2-week holiday break in December

The anticipated salary range for this position is $65,000.00- $80,000.00. Actual compensation is based on a range of factors including but not limited to skill set, level of experience, and location. Whether a prospective employee will be paid within the compensation range listed above will depend on a number of factors including but not limited to the candidate's depth of experience and qualifications; the level of specialization the role requires; budgetary considerations, and the local market conditions that exist where the employee will be based.

This role will be hybrid, 3 days minimum in office.

Why BPCM: 

We believe that the strongest aspect of our agency is our team, and we take great care in ensuring their wellbeing, connection and support. Our past, present and future team will tell you that BPCM is extremely strong at balancing a fast-paced, high-achieving environment with a strong community and individual care. Our agency is committed to excellence for our clients, and for each other. We offer a competitive salary, benefits, hybrid work schedule, WFH stipend, summer hours and a generous Paid Time Off policy.

BPCM is committed to fostering and promoting an inclusive environment that allows us to recruit and retain highly talented staff with diverse backgrounds and differing abilities. 

The job description is to be used merely as a guide of expectations rather than an exhaustive list of all duties and competencies. All requirements and skills are subject to change as business needs evolve.

Posted 2025-11-12

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