Director, Global Creative, Tom Ford Beauty
- Provide Art Direction for in-house global 360 campaigns
- Follow-through from concept, to shoot, to execution of global 360 campaigns
- Support with concepting, prepare shoot briefs, attend shoots (globally), and follow through with post-production.
- Work across fragrance, makeup, and skincare categories.
- Create assets during Tom Ford fashion show 2x year as well as other various press events.
- Full in-house development of the creative for global campaigns
- Propose teams to collaborate with (photographer, director, dop, styling, hair, makeup)
- Propose talent for campaigns (models + celebrities)
- Edit and approve photos from brand events.
- Manage a small team of designers and freelancers to support campaign development and execution.
- Partner with cross functional teams to deliver a creative that follows the brief.
- Work with agency partners to delegate work for special projects.
- Partner with regions to help develop localized creative.
- Co-leads the development of digital style guidelines and visual standards.
- Direct asset guidelines across all touch points (digital, print, OOH, instore) for all regions (NOAM, UK, EMEA, LATAM, TR, China, APAC)
- Understand brand DNA and conveys this appropriately online.
- Provide design strategy and feedback to global markets on local programs for digital, instore, PR events, and OOH campaigns.
- Develop and/or manage the agency responsible for producing assets (banners, microsites, Facebook widgets, mobile concepts etc.) for global digital marketing programs.
- Deliver scalable creative solutions that drive results.
- Candidate should have 8+ years of experience with strong background and proven record in current concepting arena.
- Strong leadership and managerial skills with a concentration in the and fashion industry.
- Deep understanding of the luxury space.
- Strong fashion background
- Knowledgeable of photographers / directors / stylists / across still life, beauty, fashion
- Agency or Brand Experience required.
- Innovative-Willingness to experiment with new concepts and approaches. Comes up with creative solutions to difficult problems. Ability to source new vendors, technology, and platforms.
- Needs to thrive in a fast-paced environment, oversee multiple projects, have attention to detail and work well with cross functional teams.
- Strong communication -Clearly communicates expectations. Can relate to a range of people spanning business to creative to technical discipline.
- Strong leadership skills
- B.A. Degree in Design or comparable required
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