Coordinator, D2C Tour - New York, 10019

Universal Music Group
New York, NY

Coordinator, D2C Tour - New York, 10019, United States of America

Famehouse, a division of UMG, is the preeminent leader in D2C solutions in music, defining & delivering the industry’s best-in-class service to connect artists with their fans. Established & headquartered in Philly, Famehouse powers D2C for UMG’s labels, artists, and Bravado, along with a select roster of 3rd party clients. Our success & culture is fueled by collaboration—both within FH and with our partners. We are passionate about the impact of D2C & merchandise for artists, providing a full-service solution to grow an artist’s owned business including strategy, creative, storefront merchandising, fulfillment, customer service, technology, and more.

How we LEAD:

Merchandise and commerce are a part of the fabric of music culture. For artists, it’s a way to develop and further articulate their brand. For fans, it’s another pathway to connecting with an artist and the culture they represent.

REPUBLIC Collective and Famehouse are seeking a driven individual to join our teams as Coordinator, D2C & Tour Campaigns. This role will report into Famehouse, but will be deeply embedded into the labels’ team.

Supporting the REPUBLIC Collective’s labels and artists, you will help our Campaign Managers and wider team drive global D2C & merch impact across D2C and touring, with occasional support for other channels. Collaborating closely with departments across Famehouse, UMG, and our label partners, you will help to deliver amazing D2C & tour merch experiences for artists and—most importantly—their fans.

Candidates must be highly organized and detail-oriented, have excellent communication skills, and bring a passion for the music and culture of the REPUBLIC Collective labels.

How You’ll CREATE:

  • Support the Campaign Managers across the REPUBLIC Collective pod, handling all support & administrative tasks to execute global D2C and touring campaigns
    • Provide occasional support for retail & licensing activations; opportunity to cross-train to develop expertise in these channels
  • Coordinate D2C/eCommerce campaign activity:
    • Compile and track necessary logistical information for new product/program launches (SKUs, product titles, product descriptions, imagery, etc.).
    • Gather, organize, manage, and liaise with multiple cross-functional team members including Store Management, Order Management, Inventory Management, Logistics, Production, and Marketing teams to ensure deadlines to meet launch dates.
    • Work closely with the Cross-Functional Team to ensure that they have all pertinent information for store and product launches. Field all comments/amendments to ensure timely program launches.
    • Perform regular QA checks on active web stores to ensure proper shop functionality, marketing copy, and merchandising.
    • Proactively manage music and merchandise inventory levels across all stores and alert appropriate team members when product needs to be replenished.
    • Compile and provide various sales and inventory reports to relevant stakeholders as needed.
    • Submit comp requests for stakeholders, artist management, sweepstakes prize winners, influencers etc.
    • Assist in communicating domestic and international store links to Digital Marketing leads for global Linkfires.
  • Coordinate tour merchandise & experiential activity:
    • Coordinate product creation from design to sampling, managing timelines and approvals
    • Organize on-site marketing, branding and sales materials
    • Collaborate with paid media and CRM teams on creative approvals and support planning
    • Assist with streamlining global partner communications on product, marketing materials, and sales reporting
    • Facilitate tour to DTC logistics and planning.
  • Manage product sample tracking for artists and partners.
  • Occasionally assist in creation of presentations and reporting as needed.
  • General admin including meeting scheduling, expense reports, occasional travel booking

Bring your VIBE:

  • 1-2+ year of relevant internship or full-time work experience, preferably in music, entertainment, or D2C/merch
  • Excellent communication and interpersonal skills (verbal and written)
  • Meticulous attention to detail and follow through
  • Extremely organized with superior time management skills
  • Ability to multitask and prioritize under tight schedules while maintaining production of high quality work
  • Pro-active is your middle name. Excellent at providing information to team members before they even get the chance to ask you for what they need!
  • Self-accountability to follow-through with proper consistent updates to stakeholders
  • Excellent computer skills, including Microsoft Office, Excel, PowerPoint, and Google docs
  • Experience with Monday.com and Shopify preferred, but not required
  • Strong interest in learning more about D2C, Tour & Merchandise Operations and Marketing
  • A passion for the music & fan culture is a must. Candidates should bring an excitement to serve the artist community and deliver exceptional experiences for their fans.

Posted 2026-02-13

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