Associate Director, Change Management Communications

Company Description

Present in over 100 countries and employing nearly 80,000 professionals, Publicis Groupe is the third largest communications group in the world. Publicis Groupe is listed on the Euronext Paris [FR0000130577] and is part of the CAC 40 index. Active across the entire value chain, Publicis Groupe offers its major clients a transversal, unified and fluid model allowing them access to all the Groupe’s tools and expertise around the world through the mantra "The Power of One."

Overview

The Associate Director, Change Management Communications will support marketing transformation efforts by shaping clear, timely, and effective communications that help organizations navigate change. This role blends strategic thinking with hands-on execution, partnering with clients and internal teams to guide stakeholders through complex initiatives, drive adoption, and reinforce new ways of working. The individual will operate comfortably in a fast-moving, matrixed environment, serving as a trusted communications partner during periods of ambiguity and transformation.

Responsibilities

We are seeking a strategic and hands-on Associate Director, Change Management Communications to:

• Manage the development and orchestration of Marketing Change Management Communications Strategies aligned with major organizational change initiatives for key Publicis clients
• Apply recognized frameworks (Prosci ADKAR or equivalent) to align messaging, stakeholder engagement, and reinforcement plans with Marketing Transformation program goals
• Own the end-to-end communications cadence, including stakeholder mapping, change-champions coordination, and reinforcement touchpoints
• Develop and maintain a change comms editorial calendar that aligns key milestones, L&D waves, and business rhythms across multiple client divisions and segments
• Serve as the specialist comms advisor within the TMO, providing counsel on frameworks, tone, timing, message sequencing, and storytelling through ambiguity and disruption
• Partner with TMO, PMO, and internal capability teams to synchronize comms with project status, deployment timelines, and readiness tracking
• Help craft, orchestrate, and deliver L&D strategies that drive upskilling, and expediate Transformation initiatives, integrating comms with enablement and L&D, designing training journeys, modules, guides, and events that accelerate adoption and proficiency
• Support with crafting leader-ready materials, FAQs, talking points, videos, all-hands decks, for consistent, high-impact delivery
• Measure adoption and engagement metrics (awareness, activation, enablement, sentiment) and use insights to refine strategy and prove impact
• Oversee governance and brand consistency across all channels, ensuring compliant, inclusive, and risk-appropriate communications
• Explore, and make proactive suggestions around improvements to comms processes, including using AI tools and practices to streamline and expediate the delivery of Comms programs

Qualifications

• 4-7 years of change communications experience within a major organization, either a global professional services consultancy or marketing services agency
• Deep understanding of Change Management theory and practice (including ADKAR, stakeholder management, individual & collective change dynamics, reinforcement) and ability to apply it to communications strategy
• Proven experience leading communications for large-scale Marketing transformational change initiatives (digital transformation, operating model redesign, global rollout)
• Exceptional interpersonal, writing, storytelling and messaging skills, with the ability to synthesize complex topics into clear, compelling narratives for diverse audiences
• Strong strategic mindset, excellent project management skills and the ability to oversee multiple, simultaneous, change program communications
• Comfortable advising clients and internal leaders
• Experience working in a matrix organization and influencing people across different teams and capabilities
• High degree of adaptability, resilience and empathy, able to lead communications in ambiguous, fast-moving change environments
• Bachelor’s degree (Communications, Change Management, Marketing, Organizational Development or related)

Additional Information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected]. All your information will be kept confidential according to EEO guidelines.

Compensation Range: $97,375 - $155,961. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be Februrary 19th, 2026.

All your information will be kept confidential according to EEO guidelines.

Veterans Encouraged to Apply.

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