Regional Marketing Manager, Americas

Location:  Remote / Only based in the Americas Region

Industry:  Industrial Technology / B2B SaaS / AI & IoT Solutions

About the Opportunity

We’re seeking a dynamic  Regional Marketing Manager  to lead top-of-funnel initiatives and customer acquisition efforts across the Americas. This is a high-impact role where regional strategy meets hands-on execution - ideal for a marketing leader who thrives in fast-paced, innovative environments.

As part of a globally distributed marketing team, you’ll spearhead localized campaigns, content distribution, and demand generation programs tailored to industrial sectors such as  Steel, Cement, Pharma, Food & Beverage , and more. Your goal? Drive measurable growth by turning market insight into action.

What You’ll Be Doing

• Demand Generation : Own and execute campaigns that attract high-intent prospects and generate qualified leads across regional markets.
• Localized Campaigns : Shape and roll out multi-channel content strategies aligned with local buyer behavior and market nuances.
• Sales Alignment : Work closely with regional sales teams to co-develop pipeline initiatives and support the customer journey from first touch to close.
• Industry Events : Plan and deliver impactful events — from executive roundtables to technical seminars — that increase brand visibility and build trust.
• SEO & Market Reach : Strengthen online presence in key countries through search optimization and localized content.
• Performance Analytics : Monitor campaign metrics and make data-backed adjustments to optimize outcomes and ROI.
• Market Intelligence : Keep a pulse on competitors and industry trends to continuously refine positioning and tactics.
• Vertical Specialization : Customize messaging and marketing strategies to deeply resonate with decision-makers in target sectors like Aluminum, Paper, Tyres , and others.

Requirements

What You Bring

• Experience : 5+ years in B2B marketing, demand generation, or business development - ideally within manufacturing, industrial tech, or AI/IoT sectors .
• Digital Savvy : Strong grasp of SEO, content strategy, and digital lead generation techniques.
• Event Execution : Hands-on experience managing B2B events, including executive briefings, industry roundtables, or technical workshops.
• Analytical Mindset : Comfortable interpreting marketing KPIs and campaign performance data to improve impact.
• Cross-Team Collaboration : Proven ability to partner with sales and marketing teams to drive shared goals.
• Tech Stack : Familiarity with CRM and marketing automation platforms (e.g. HubSpot, Salesforce, or similar tools).
• Education : Bachelor’s degree in Marketing, Communications, Business, or related discipline. A Master’s degree is a plus.

Benefits

Why This Role Stands Out

• Join a globally scaling tech company at the forefront of industrial transformation.
• Enjoy autonomy and ownership while being supported by a collaborative international team.
• Make a direct impact on business growth in a role that blends creativity with commercial acumen.
• Be part of a people-first culture where innovation, respect, and inclusion are non-negotiables.