Content Associate

JOB TITLE: Content Associate (Full-time)

REPORTS TO: Content Director

POSITION SUMMARY:

From top chefs and restaurants to the art and creativity of cooking, do you have an interest in the world of food? Do you enjoy immersing yourself in all facets of the culinary world? Do you have a passion for writing and marketing, and do you have a knack for writing eye-catching headlines?

The Institute of Culinary Education (ICE) seeks a full-time Content Associate to contribute to the development and execution of marketing content across print and digital media. You’ll write articles and promotional copy; develop creative collateral for campaign and tentpole executions; and provide content and design support to cross-functional marketing initiatives. Long story short: We seek a wordsmith with cultural savvy, strong organizational skills, and a quick mind who is eager to learn within and contribute to our A+ content team.

KEY RESPONSIBILITIES:

• Support content and strategy improvements to email messaging, specifically new lead “welcome” communications and ongoing nurturing efforts.
• Write articles for ICE website, authoring alumni interviews; faculty profiles; one-line and longer form copy for landing pages; and more.
• Update top-performing articles per SEO best practices and make ad hoc changes to website copy.
• Contribute to content and design components within weekly student, alumni and promotional emails.
• Draft copy for print collateral, including promotional flyers and brochures.

• Assist in creating marketing materials for one-off initiatives and special events.

EXPERIENCE AND EDUCATIONAL REQUIREMENTS :

• Candidate should be a strong writer capable of authoring multi-platform content that is concise and on-brand. Openness to feedback and mentorship is a must.
• Candidate must possess a keen eye for detail and be self-motivated, organized and process-driven.
• Personally and professionally, the ideal candidate is actively immersed in the world at large, with a finger on the pulse of news, trends and the cultural zeitgeist.
• Candidates should be naturally collaborative and capable of working closely with ICE’s marketing and other cross-functional teams.
• Ideal candidate has 1-2 years writing experience in editorial and/or marketing environments. Food writing background is a plus, but is not required.
• Ability to write in varying “voices” for multiple platforms — including web, social, video, and email.
• Fast learner when navigating new tech systems and skills: knowledge of Content Management Systems (CMS) and social media platforms is preferred, as well as possessing a curiosity about AI and an interest in leveraging it.
• Strong executive functioning skills — you know when to take initiative (and can discern when it’s better not to); how to write an email that gets the info you need; and how to manage competing priorities without missing deadlines.
• Degree in a related field or equivalent experience, job knowledge and success.

WEIGHT % ACCOUNTABILITIES (APPROXIMATE):

• 30% Writing new + updating existing website and blog content
• 30% Supporting distribution channels: Author engaging copy for email, social, print collateral, et al.
• 20% Campaigns and special projects: Develop copy and support with photo editing / design collateral for marketing events like visiting chef panels, ICE annual commencement, holiday programming, etc.
• 20% Ad hoc content creation

TO APPLY:

Email [email protected] the three items listed below with the email subject line: ASSOCIATE CONTENT WRITER

• Your resume
• Brief cover letter
• Writing samples or portfolio of recent published work

Please do not apply directly through job boards — apply via the above email and instructions.


Only applicants that meet the position’s requirements and provide the three above items will be considered.


Thank you, but no agency solicitations please.

WHAT WE OFFER:

PAY: $ 24.00 - $28.85

• Health Insurance
• Dental Insurance
• Vision Insurance
• Disability Insurance
• Life Insurance
• Paid Time Off
• Tuition forgiveness in ICE’s Career Training programs
• Free Recreational Classes
• Flexible Spending Account
• 401(k)

The position is full-time and requires flexibility to work some evenings and occasional weekend shifts.

Work Location: In-person

About ICE:

The award-winning Institute of Culinary Education (ICE) was established in 1975 and has since grown to be one of America’s leading centers for culinary education and the largest culinary institute in New York City and Los Angeles. In 2015, ICE built and moved to a new flagship location in lower Manhattan, NY. In 2019, USAToday ranked ICE the “#1 culinary school in America”. The foundation of ICE is its programs in Culinary Arts, Pastry & Baking Arts, Restaurant & Culinary Management, Hotel & Hospitality Management and Health-Supportive Culinary Arts. ICE’s programs are intensive, sophisticated and can be completed in 6-13 months. In addition to career programs, ICE offers a vast menu of recreational courses for the public, and a highly developed special events division. ICE continues to grow and evolve with the launch of its LA campus in 2018, the acquisition of the Natural Gourmet Institute in 2019 and the acquisition of the French Culinary Institute (ie International Culinary Center) in 2020. For more information about ICE, please visit our website at ice.edu or connect with us @iceculinary on Facebook, Twitter and Instagram. Watch our videos on YouTube at:

The Institute of Culinary Education is an equal opportunity employer.