Assistant manager retail media
Description
Assistant Manager, Retail Media
What You'll Do: The Assistant Manager, Paid Media will support the North America region and play an important role in accelerating our online business. This individual will join a team of hands-on growth marketers transforming our Retailer.com business by developing new, critical marketing capabilities for ELC. The Assistant Manager will be responsible for actively monitoring media campaign results and partnering with teams to implement in-flight optimizations. She/He will be responsible for aggregating and analyzing media results across multiple brands and retailers to inform insights and drive strategic recommendations.
Roles & Responsibilities:
· Responsible for aligning media campaigns with portfolio and brand objectives established by leadership and brand stakeholders across key retailers and brands
· Monitor live paid media campaigns across retailers utilizing various report formats to ensure delivery and communicate any concerns or optimization recommendations
· Maintain and optimize retail media performance dashboards across key retailers to support Retailer.com KPIs and inform actionable insights
· Identify trends and opportunities to optimize our investments by analyzing campaign data over time
· Analyze campaign results, evaluate performance based on key performance indicators, and develop actionable insights
Qualifications
Qualifications
· 2-4 years of work experience in performance marketing within retail media or CPG with a focus on digital campaign performance analysis and insight development
· Hands-on-keyboard experience activating and managing campaigns; Criteo experience a plus
· Demonstrated ability to synthesize paid media campaign results into data-driven, actionable insights
· Skilled in optimizing campaigns toward ROAS, CTR, and conversion metrics
· Outstanding written and verbal communication skills with focus on data-driven communication
· Proactive nature with the ability to identify opportunities early and recommend new strategies
· Excellent time management skills, with the ability to manage multiple brands, retailers, and campaigns concurrently
· Advanced Excel skills with ability to generate impactful reports
Equal Opportunity Employer
It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact [email protected].
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