Senior Research Director

Dentsu
New York, NY

The purpose of this role is to set the strategic direction for the team, taking ownership of the overall Research and Survey Analytics discipline in the market and liaising with other channels to ensure an integrated response to people-based marketing objectives.

Job Description:

About The Job

B2B International is a global leader in B2B market research. We deliver world class market research projects to inform effective, strategic decisions for the largest and most influential B2B brands. We combine industry and B2B research expertise to deliver actionable insights.

We are a team of specialist b2b market researchers within Merkle. We value delivering world class insights to our clients to enable them to make better decisions. We work on a range of projects… both qual and quant, tracking and ad-hoc and cover a huge range of topics including brand, customer needs, product/proposition development and market opportunities.

Our team is growing, and there is a opportunity for this role to work with both our b2b and b2c clients. And our offering is growing too – as we scale our unique b2b capabilities with Merkle’s global research, data and AI capabilities. This role will have the ability to influence and help craft the future of the solutions we deliver for our clients, and the future or b2b research solutions across the globe.

A snapshot of a day in the life of a Senior Research Director:

This is an exciting opportunity to join our team. As an important player, you’ll play a crucial role in business growth, the seamless execution of a variety of research projects and delivering actionable insights to clients.

The role offers variety and will include:

  • Lead main client accounts and research projects from start to finish.
  • Translate complex qualitative and quantitative data into impactful insights.
  • Manage relationships with clients.
  • Write winning proposals for all clients and pitching.
  • Mentor team members enhancing their client management skills and insight capabilities.
  • Champion innovative methodologies, contributing to thought leadership, and staying ahead of industry trends.
  • The ability to contribute to the leadership of the team, and to help craft the future of market research within Merkle and across dentsu

What you’ll bring:

We’re seeking curious, ambitious individuals with the following experience and skills:

  • Commercial market research experience: you will have at least 8+ years of experience in commercial market research
  • Analytical mindset: a natural interest and desire to interpret quantitative and qualitative data, translating raw data into clear conclusions and actionable recommendations.
  • Business / client development experience: ability to identify growth opportunities and nurture client relationships, designing research projects to answer client objectives.
  • Experience across the full-research lifecycle: experience managing a range of market research projects ensuring the execution of multiple projects simultaneously.
  • Exceptional communication skills: strong communication and presentation skills, with the ability to articulate findings in a compelling and engaging manner.

The hourly pay range for this position is (($$-$$)). The hourly pay rate for the successful candidate is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law. Temporary employees are eligible for paid holidays in accordance with dentsu policy, as well as safe and sick time. This position is not eligible for any other benefits or other compensation.

To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

Location:

New York - 150 E 42nd

Brand:

Merkle

Time Type:

Full time

Contract Type:

Temporary

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to [email protected] by clicking on the link to let us  know the nature of your accommodation request and your contact information. We are here to support you.
Posted 2025-11-21

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