Research analyst

Company Description

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Comcast NBCUniversal has announced its intent to create a new publicly traded company ('Versant') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.

Position Overview: Versant, an industry-leading news, sports and entertainment media business that provides content through a portfolio of iconic television networks (MSNBC, CNBC, USA Network, Golf Channel, E!, SYFY and Oxygen) and complementary digital assets (Fandango, Rotten Tomatoes, GolfNow and SportsEngine), is seeking a Research Analyst who is energized by the idea of contributing to the growth of a new company within a fast-paced media landscape.

This position reports to the Director of Consumer Insights and, in collaboration with members of the broader Content and Audience Analytics team, will play a pivotal role in developing a deep understanding of viewership and audience trends and consumers’ perceptions and attitudes towards Versant portfolio brands.

The Research Analyst will build a wide array of research skills and capabilities. They will support primary research studies, including surveys, focus groups, dial tests, and data analysis, while also contributing to regular reporting of cross-platform audience metrics in collaboration with the Program Research team.

The ideal candidate for this role is someone who loves tackling tough questions, has a passion for consumer insights, TV/video content, and the media industry, and is motivated to juggle many projects and priorities.

Responsibilities:

• Collaborate with the broader Consumer Insights team to support ongoing research needs and custom research studies from strategy through execution, including the management of viewer panels, content research, and ad-hoc studies
• Assist in designing, fielding, and analyzing the results of primary research studies
• Collect, analyze, and interpret viewership data for recurring reports and ad hoc requests
• Provide support in the creation of in-depth reports on news, sports, and entertainment linear shows and competitive programs, synthesizing information from multiple data sets
• Contribute to story-driven, executive-friendly presentations
• Assist with team project management and administrative duties as needed

Qualifications:

• Bachelor’s degree (preferably in business, communications, marketing, social sciences, or a related field)
• Demonstrated enthusiasm for audience research
• 1+ year experience - whether professional or academic - with quantitative and qualitative research, including survey design and analysis, focus groups, etc.
• Ability to learn various tools and interfaces for conducting research (programming surveys, analyzing data) and visualizing results
• Excellent written and verbal communication skills
• Attention to detail and strong analytical skills
• Ability to work under pressure, handle multiple assignments, and meet deadlines in a fast-paced environment
• Excel and PowerPoint skills; experience with tools like Tableau, SQL, etc. is a plus
• Knowledge and passion for TV, including entertainment, sports, and/or news

Additional Requirements:

• Hybrid : This position has been designated as hybrid, generally contributing from the office a minimum of three days per week. Subject to change based on Manager discussion or business need.

• This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $62,000 - $70,000

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].

Although you'll be hired as an NBCU employee, your employment and the responsibilities associated with this job likely will transition to Versant in the future. By joining at this pivotal time, you'll be a part of this exciting company as it takes shape.