Product Marketing Manager - Fintech
Description
Must have experience with SaaS financial services product marketing.
About RiskSpan
RiskSpan is a leading provider of data analytics and risk management solutions, specializing in the mortgage and structured finance markets. Our award-winning platform integrates advanced modeling, machine learning, and data visualization tools to help clients unlock the value of their data and make smarter decisions.
Position Summary
We are seeking a detail-oriented and versatile Product & Business Analyst to support RiskSpan’s product packaging efforts, strategy, competitive analysis and related financial analysis initiatives. This individual will work cross-functionally with the product, sales and executive teams to support go-to-market execution through structured analysis and product documentation. The ideal candidate combines analytical rigor with excellent communication and presentation-building skills. This individual will play a central role in translating complex technical capabilities into clear, compelling market narratives, working closely with product, sales, and marketing teams. In addition, they will conduct market and financial analyses to support strategic decisions, including market sizing, pricing, and ROI evaluations.
This is an ideal role for a strong communicator with a data-driven mindset, capable of thriving at the intersection of technology, business strategy, and go-to-market execution.
Key Responsibilities
Product Packaging & Sales Enablement
- Collaborate with the product team to translate technical features into customer-facing messaging and client-ready materials that communicate the value and functionality of platform features.
- Assist in creating internal and external-facing presentations, product briefs, and client-ready deliverables using PowerPoint.
- Collaborating with sales and the executive teams, perform market and competitive analysis to support value proposition and overall go-to-market and sales strategies.
- Support the creation and maintenance of demo scripts, feature summaries, and other product documentation.
- Draft and refine product collateral, one-pagers, decks, FAQs, and other enablement materials for sales and marketing teams.
- Ensure consistent product positioning across all client-facing channels.
Cross-Functional Liaison
- Serve as a conduit between Product, Sales, and Marketing to align messaging, timing, and execution of product initiatives.
- Capture and communicate insights from internal discussions, demos, and client interactions to inform product prioritization.
- Facilitate execution of go-to-market activities such as product rollouts
- Support coordination for product launches, marketing campaigns, and conferences.
Business & Financial Analysis
- Perform quantitative analysis in Excel to support pricing strategy, ROI modeling, and opportunity sizing.
- Conduct market research and competitive analysis to size potential opportunities and identify trends.
- Build executive-level reports and summaries for internal planning and strategic initiatives.
- Support business case development with data-backed insights and scenario analysis.
- Develop and maintain ROI models for marketing initiatives and product investments.
- Analyze user and revenue metrics to support business case development and pricing strategies.
Qualifications
Required
- Bachelor’s degree in marketing, or Business.
- 2–5 years of experience in a business analyst, product analyst, or finance role.
- Strong proficiency in Excel for data modeling, scenario analysis, and reporting.
- Proficiency in PowerPoint for creating clear, professional presentations and communicating findings effectively.
- Excellent verbal and written communication skills, including the ability to translate analysis into actionable recommendations.
- Strong organizational and cross-functional collaboration skills.
- Experience in fintech, structured finance, or enterprise software.
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