Manager, TikTok Shop

Description

Title: Manager, TikTok Shop

Reports to: Executive Director, Social & Creator Commerce

About the Job:

Social Commerce is rewriting how beauty gets discovered and sold. ELC is building a Social & Creator Commerce team to lead it in North America; scaling TikTok Shop, while shaping our commercial and operational strategy across Shop.my, LTK, and affiliate partnerships at scale.

We're hiring a Manager, TikTok Shop to be our platform expert - partnering with regional Brand leads, shaping the cross-functional operations that meet consumer and creator needs (Supply Chain, Planning, IT, Marketing, Online), holding agency partners accountable, and staying deep in the levers of performance that drive commercial outcomes. The ideal candidate brings commercial fluency, a growth mindset, and genuine excitement about building inside ambiguity. Direct TikTok Shop experience is a plus, not a requirement - we care more about how you think than what platforms you've touched.

Responsibilities:

Responsible for day-to-day management of 1+ ELC brand TikTok Shops; in partnership with Brand lead and agency partner, delivering GMV and profitability targets

Accountable for daily optimizations in and management of Seller Center, including Shop Performance Score drivers

Accountable for channel sales forecasting and inventory planning, in partnership with Brand Online and Supply Planning counterparts

Develop trend-saavy, strategic assortments tailored to TikTok Shop

Leverage platform tools to track sales, ad spend, marketing KPIs and campaign effectiveness to inform shop management/strategy

Develop weekly brand-level reporting, insights, and data-driven action share-out mechanisms and lead regular meetings to delivery this package to Brand and Regional leadership

Cross-functional collaboration across Brand, Marketing, Finance, Supply Chain, IT, Customer Service, etc. to ensure operational efficiency

Oversee the performance and output of any external agencies

Liaise with TikTok and other platform account teams

Track the competitive landscape and translate signals into actionable recommendations

Qualifications

Requirements:

5+ years in eCommerce, DTC, social commerce, marketplace, or adjacent

Demonstrated success managing external agencies or vendors

Strong interest in social commerce, TikTok trends and TikTok Shop

Excellent project management and communication skills.

Data-savvy, with experience using platform analytics, dashboards, and performance metrics. P&L fluency a plus.

Experience in a fast-paced, cross-functional environment.

Equal Opportunity Employer

It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact [email protected].