Director, investment
Company Description
Publicis Groupe, known for its world-renowned creativity, best in class technology and data assets, and digital and consulting expertise, is one of the world’s largest communications groups. With 108,000 staff in over 100 countries, the Groupe has capabilities in Creative, Media, Digital Business Transformation and Production. Publicis Groupe has transformed its business model and its organizational structure to put its clients at the centre and to facilitate access to all its services in a fluid, modular way. Today, Publicis Groupe is organized across 4 Solutions Hubs - Publicis Communications, Publicis Media, Publicis Sapient, and Publicis Health- for easier connectivity and integration, fostering collaboration throughout the Groupe; while Epsilon at the core will fuel the Groupe’s entire operations to deliver personalized experiences at scale. As a Connecting Company for the Connected Age, Publicis Groupe is able to deliver winning solutions for clients through the Power of One - driven by a common purpose, a powerful spirit, shared behaviours, great character and a relentless focus on our clients. Helping Our Clients Unlock Growth in the Platform World “Publicis exists to help our clients unlock growth. Through the Power of One, we are seamlessly connected to partner with our clients so that they can Unlock Growth in the Platform World.”- Arthur Sadoun, Chairman and CEO, Publicis Groupe.
- Oversee a portfolio of digital media clients, with a focus on strategic vision, team management, process refinement, and financial administration
- Manage all projects to ensure the highest level of quality assurance, performance, and innovation
- Oversee/Develop DR and Brand strategies that drive client KPI’s including Cost-Per-Acquisition, Unaided Awareness, Intent, Linkage, etc
- Help clients orchestrate and leverage all available digital platforms including display, video, mobile, social and search to drive measurable results
- Steward client interest in the areas of tracking and delivering measurable results and analytics, market knowledge, and audience insights
- Promote when appropriate, the use of other agency services - research, technology, creative, etc. - in executing the media campaigns and cohesive programs
- Stay well versed of new technologies and trends to apply strategically to client’s business as well as proactively construct business-building ideas
- Work collaboratively in planning sessions regarding client strategy and approach, providing leadership, consultation and acting as a voice for digital media
- Establish and manage relationships with senior media clients as well as be a key agency contact and resource for clients across other disciplines/departments
- Partner with other brand agency leads to deliver unified cross-platform strategies and ideas
- Collaborate with agency cross-functional teams to deliver cohesive business solutions and strategies
- Manages workflow, efficient and profitable servicing of clients, staffing levels, fosters healthy team structure, team assignments
- Manage and oversee monthly and end of campaign client billing, digital media budget reconciliations
- Maintain knowledge of reporting, analytic, auditing, and financial platforms and tools along with their functionality
- Keep other agency departments informed about the digital media work produced for clients and best practices
- Liaise with high-level brand representatives including VPs and CMOs
- Enforce established agency policies and procedures; work continually
- Assist in new business efforts as needed
- Provide leadership/motivation and convey the vision and values of the agency to media staff
- Critiques, conducts and reviews, performance evaluation of media team to ensure that effective, efficient and profitable staff operations are maintained; working closely with Associate Media Directors and other assigned staff to provide mentorship and guidance to the team
- Serve as point of escalation for client issues and concerns
- Bachelor’s degree preferred, preferably with a concentration in marketing, advertising, communications, business, sociology, or consumer insights
- 7+ years of digital media buying experience across all platforms: display, search, mobile, programmatic, and paid social
- 4+ years of team management experience
- Proven experience leading a team and
- Excellent communication and negotiation skills
- Proven knowledge of digital planning and buying process
- Strong quantitative skills, including analytical abilities and math proficiency
- Problem-solver, with the ability to move quickly between tasks, and think clearly under pressure
- Self-starter with ability to work independently and in a collaborative team setting
- Strong technical proficiency in Microsoft Office Suite with a heavy focus on Excel
- Experience utilizing various media tools and systems
- Paid Family Care for parents and caregivers for 12 weeks or more
- Monetary assistance and support for Adoption, Surrogacy and Fertility
- Monetary assistance and support for pet adoption
- Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
- Tuition Assistance
- Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
- Matching Gifts programs
- Flexible working arrangements
- 'Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
- Business Resource Groups that support multiple affinities and alliances
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