Customer education communications specialist
Job Title: Customer Education Communications Specialist
Reports To: VP, Customer Success Job Summary The Customer Education Communications Specialist is responsible for developing and executing customer-facing communications that support onboarding, customer education, product feature adoption, and customer engagement initiatives. This role plays a key part in turning education programs into clear, timely, and engaging communications delivered through multiple formats (including courses, pathways, video, email, newsletters, etc). In partnership with the Customer Education Strategist, this role helps ensure that customers know what’s available to them, how to use it, and where to go for help. The ideal candidate is a strong writer and communicator who also has hands-on video creation skills and can produce lightweight, customer-friendly videos that support learning and engagement. What You Will Do Customer Communications- Create and manage written communications such as onboarding messages, product feature announcements, resource updates, and customer newsletters
- Support the launch and promotion of learning programs, certifications, and help center content across email, in-app messaging, and Help Center.
- Build and maintain a communications calendar that aligns with onboarding milestones, product launches, and customer education initiatives
- Develop short, high-quality videos that introduce new features, provide step-by-step instructions, and communicate best practices
- Write scripts, design storyboards, and manage light editing and production using tools like Canva, Adobe Express, Visla, or similar
- Ensure all videos are brand-aligned, accessible, and usable across multiple platforms including LMS, Help Center, and customer emails
- Collaborate with the Customer Education Strategist to drive engagement with learning content through strategic messaging
- Promote live training, new content, and upcoming events through coordinated communications
- Repurpose educational materials into digestible video clips, portal highlights, or campaign-ready content to increase visibility and adoption
- Identify and spotlight customer success stories related to product adoption and outcomes from using our solutions
- Support feedback collection efforts and help use insights to refine future communications and content strategies
- Experience in customer communications, education content, enablement, or a related role
- Strong writing and messaging skills with the ability to translate complex concepts into clear, actionable language for customers
- Hands-on experience creating short-form video content using tools like Canva, Adobe Express, Camtasia, Visla, or similar
- Demonstrated ability to manage communication calendars, campaigns, or program messaging end to end
- Comfortable working with cross-functional teams including Customer Success, Onboarding, Product, and Education
- Detail-oriented, organized, and customer-focused, with an interest in driving engagement and adoption
- Experience in SaaS, customer education, or digital learning environments
- Familiarity with LMS platforms, customer portals, or in-app messaging tools
- Ability to analyze engagement metrics to assess content performance and guide improvements
- Increased visibility and engagement with customer education content through communications and videos
- Timely delivery of messaging aligned to product and onboarding milestones
- Consistent production of short-form videos supporting product features, certifications, and key education moments
- Positive customer feedback and improved content discoverability across channels
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