VP, Creative Director

ABOUT LIV GOLF

Now in its fourth season, the LIV Golf League features 13 teams competing for both an Individual and Team title at premier golf courses across the world. As the first truly global golf League, LIV Golf is constantly innovating to set a new standard in sport and redefine the fan experience through the lens of music, culture, and entertainment, while growing the game of golf for a new era of players and fans around the world. Headquartered in New York and London, the League holds events in cities across Asia, Australia, Europe, the Middle East, North America, and Africa, with broadcasts reaching nearly 900 million households in more than 200 international markets and territories. LIV Golf was designed to expand the sport on a global level, bring new audiences to the game, create new value within the golfing ecosystem, and enhance the game’s societal impact far beyond the course through the League’s Impact & Sustainability efforts. In 2022, LIV Golf launched The International Series , which features 10 elevated events in world-class destinations. Sanctioned by the Asian Tour, these events offer a pathway for leading professional and amateur golfers from around the world into the LIV Golf League and the Majors.

HISTORY

Founded in 2021 and officially launched in 2022 with the eight-event LIV Golf Invitational Series, 2025 was our third 14-event season as the LIV Golf League.

The format respects golf’s history and traditions with updates for modern-day sports fans; four days, 72 holes, no cut, shotgun start, and simultaneous Team and Individual competitions, offering a faster tournament that drives engaging storylines and offers an immersive fan experience. The League’s award-winning events, each wholly owned and operated by LIV Golf and broadcast to over 900 million homes across 200 international territories, showcase world-class competition happening at LIV Golf’s 14 global events. Music entertainment, food, live concerts, family-friendly activations and offer a festival-like atmosphere. A two-time winner of the World’s Best Golf Event from the World Golf Awards and a Sports Business Awards Finalist for Sports Event of the Year, our signature hospitality, inclusive atmosphere, quality food and beverage offerings, post-play concerts have helped LIV Golf have helped build record-breaking attendance at events worldwide.

LIV Golf continues to expand its reach by bringing the League to new and returning markets featuring some of the most iconic venues in the world. It has also introduced free agency to professional golf, integrating end-of-season player promotion and relegation, team trades and off-season roster movement that drive year-round fan engagement, embraced by many of the world’s most popular sports.

Away from the entertainment on the course, LIV Golf is dedicated to enhancing the well-being of the communities it visits through its ground-breaking social impact and sustainability strategy. Named a 2024 Most Impactful award winner by Front Office Sports for utilising its platform to make a positive impact on and off the course, in local communities around the globe, the League is committed to giving back and improving the world through golf.

ROLE OBJECTIVE/THE TEAM

Our VP, Creative Director will be the gatekeeper of the brand – ensuring all the brand that leaves the business at every touchpoint is in line with brand guidelines (including all visuals, broadcasting, etc). They will lead our designer team in managing projects and visuals across on-course design, social design, marketing and b2b ppt and presentations. They will also implement a creative vision and become the point of reference for any creative plan that wants to make its way to the customers.

JOB RESPONSIBILITIES/WHAT YOU WILL BE DOING

• Conceive and implement concepts, guidelines and strategies in various creative projects and oversee them to completion

• Collaborate with account executives to obtain knowledge of the clients’ requirements

• Direct and motivate teams of art directors, illustrators, copywriters etc. to help them use their talents effectively

• Lead brainstorming/creative sessions to generate ideas

• Write and design unique and well-crafted copy that meet clients’ needs as well as our own

• Revise content and presentations, approve/reject ideas, provide feedback to the team

• Train and guide subordinates into accomplished professionals

• Monitor results of team efforts and propose actions for the future

REQUIRED SKILLS/WHAT WE ARE LOOKING FOR FROM YOU

• Creative thinker and an art directors’ eye – highly visual, with the ability to think about how to evolve the brand, able to embrace the new and while being the guardian of the brand be open minded to new ideas and evolution

• Outstanding Interpersonal skills, both written and verbally, Including the ability to communicate confidently and professionally across all levels of the business

• Outstanding leadership and organization skills

• Exemplary interpersonal and analytical abilities

YOU WILL THRIVE HERE IF

• Proven experience as a creative director or in a similar creative role

• Hand-on experience in creative process, marketing, graphic design and brand development

• Excellent working knowledge of software such as Photoshop, Illustrator, InDesign etc.

• BSc/BA in advertising, fine art, design or relevant field; MSc/MA will be considered an asset

LIV Golf is an equal opportunity employer that is committed to diversity and inclusion in the workplace and the equal treatment of all current and prospective employees.

We prohibit discrimination and harassment of any kind based on age, gender, disability, religion or belief, sexual orientation, marital status, pregnancy, race, ethnicity, or any other status protected by the laws or regulations where we operate. This policy applies to all employment practices within our organisation, including hiring, recruiting, promotion, termination, leave of absence, compensation, benefits, training, and apprenticeships.

LIV Golf Investments makes hiring decisions based solely on qualifications, merit, and business needs at the time.