Product Manager - Dashboard

About Vercel:

Vercel gives developers the tools and cloud infrastructure to build, scale, and secure a faster, more personalized web. As the team behind v0, Next.js, and AI SDK, Vercel helps customers like Ramp, Supreme, PayPal, and Under Armour build for the AI-native web.

Our mission is to enable the world to ship the best products. That starts with creating a place where everyone can do their best work. Whether you're building on our platform, supporting our customers, or shaping our story: You can just ship things.

About the Role

We're looking for a Product Manager to own the Vercel Dashboard, the control plane for every Vercel user. You'll define how developers and teams interact with Vercel from first login through daily use, across individual accounts and enterprise organizations.

The Dashboard is where the self-driving aspect of Vercel's Cloud comes to life. Today, it's a project listing page. We're turning it into a personalized, agent-powered surface that proactively helps users ship and discover value. This is a foundational role: you'll be working alongside our current tech lead to build this team and product from the ground up.

This is a highly cross-functional role that requires a hands-on mindset, analytical thinking, and strong product sense. You'll work closely with Engineering, Design, and executive stakeholders.

What You Will Do

• Own the product vision, strategy, and roadmap for the Vercel Dashboard, the primary surface through which all Vercel customers interact with the platform


• Define the information architecture and design patterns that product area teams build within


• Shift the Dashboard from a passive "pull" experience to a proactive "push" experience: surfacing insights, notifications, and recommended actions


• Define how agents operate within the Dashboard: from surfacing errors and suggesting fixes to updating code and config on behalf of users


• Run experiments, measure onboarding funnel performance, feature adoption rates, and engagement across user segments


• Partner with product area teams (Billing, CI/CD, Observability, etc.) to ensure their experiences are consistent and high-quality within the Dashboard shell


• Collaborate with Engineering to hold an uncompromising performance bar. The Dashboard must be the fastest, most delightful surface at Vercel


• Turn feedback into action: translate customer conversations, support tickets, and usage data into clear requirements and shipped improvements

About You

• You've built and shipped developer-facing products. You understand how developers think, what frustrates them, and what earns their trust


• You have experience with control planes, dashboards, or console products at infrastructure, cloud, or developer tools companies


• You have strong opinions on information architecture and how to organize complex products so they feel simple


• You think about the product from both a human and agent perspective. You're actively using AI tools in your own workflow and have a point of view on how agents should interact with product surfaces


• Proven ability to get things done with speed and focus. You thrive in fast-moving environments without heavy process


• Strong analytical and structured thinking. You can navigate tradeoffs and design scalable systems with clarity


• Collaboration-first mindset. You work exceptionally well with Engineers, Designers, and Execs


• Experience building B2B SaaS or cloud products, ideally at a fast-growing or AI-native company

Bonus

• You've worked on platform or horizontal product teams where you set patterns that other teams adopt


• You have an engineering background or have built software yourself


• You've worked on onboarding, activation, or growth loops in a product-led growth context


• Experience with personalization frameworks or systems that adapt to user segments and lifecycle stages

The San Francisco, CA base pay range for this role is $196,000 - $294,000. Actual salary will be based on job-related skills, experience, and location. Compensation outside of San Francisco may be adjusted based on employee location. The total compensation package may include benefits, equity-based compensation, and eligibility for a company bonus or variable pay program depending on the role. Your recruiter can share more details during the hiring process.

Vercel is committed to fostering and empowering an inclusive community within our organization. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, national origin, citizenship, age, marital status, veteran status, disability status, or any other characteristic protected by law. Vercel encourages everyone to apply for our available positions, even if they don't necessarily check every box on the job description.