Store Manager

Sandbox VR New York
New York, NY

Who We Are

Sandbox VR is the world's most advanced virtual reality experience, on a mission to bring people closer together through world-class immersive entertainment. Guests step into our stores, strap into full-body motion tracking gear, and become the stars of their own adventure — battling on the high seas, surviving a zombie apocalypse, or venturing into space, all with a group of friends by their side.

Since launching in 2017, we have become the leader in location-based VR, and we are just getting started. As we expand globally and establish our NYC presence, we are looking for people who value humility, and building a collaborative environment, ensuring that our guests and teammates all win collectively. If that sounds like you, join us as we build the future of entertainment.

What You'll Be Doing

Strategic Leadership You're well-versed in every part of store operations and can seamlessly jump into specific areas for our Guest Experience Guides (GEGs), Leads, or Assistant Store Manager as needed. You challenge the team to seek insights from one another to optimize operational impact. You maximize profitability by implementing local marketing strategies and increasing store-controllable profit (SCP). You set achievable sales and KPI targets for the team while on shift — including B2Bs, gift cards, and food & bev — celebrating wins and using positive coaching to meet those goals together. You look beyond today's bookings and actively pursue future business, keeping a steady pipeline flowing in one of the busiest markets in the world.

Deliver an Incredible Guest Experience You're driven by a genuine passion for hospitality and you build and maintain a guest-centric culture, leading by example at all times. You support guest de-escalation, stepping in to help store staff when things get tense. You make sure your team is equipped to manage guest timetables so every experience launches on time, every time.

Operational & Financial Management You stay on top of all recurring reports, surveys, audits, and checklists. You keep our facility guest-ready by maintaining cleanliness across common areas, experience rooms, and all inventoried equipment. You ensure schedules and required breaks comply with applicable laws and company procedure. You proactively manage day-of labor spend against pre-bookings and walk-in traffic. You communicate openly and clearly and collaborate seamlessly across departments.

Technical Support & Troubleshooting You make sure store schematics are meticulously set to company standard, keeping the environment premium for every guest. You run thorough hardware/software checks throughout the week, flagging issues immediately to store staff and tech teams. You know our tech inside and out — well enough that your team can rehabilitate low-damage hardware rather than replace it. You lead the store staff through every new software update and experience launch.

Store Leadership You lead interviewing, hiring, and onboarding for all store staff. You proactively spot coaching opportunities for your GEGs and Leads, partnering with your ASM to deliver feedback and development plans. You kick off every shift with a clear outline of the day's goals and how to win them. You're in the mix with your team constantly, offering in-the-moment coaching that keeps performance and morale high. You develop your people so they thrive in their current role and are ready for what's next. You delegate with intention, handing off responsibility within your leadership team to build accountability.

Who We're Looking For
  • Leadership Experience — Minimum of three (3) years in a leadership role within retail operations management, hospitality, or guest-facing entertainment.
  • F&B Experience — Prior experience leading venues with a significant food and beverage component, including alcohol service.
  • Genuinely Hospitable — You actually like people. You read a room fast, you make strangers feel like regulars, and you treat every guest's birthday party, work outing, or first date like the most important booking of the day.
  • Be Egoless — There's no room for personal agendas here. The best leaders on our team put the store and the guest first, every time.
  • Underdog Mindset — We love scrappy problem-solvers who don't flinch when the plan changes mid-shift. If you're energized by chaos instead of rattled by it, you'll fit right in.
  • Win Collectively — Positive energy is contagious, and we'd rather celebrate a team win than an individual one.
  • Calm Under Pressure — Headsets glitch. Lines back up. A group of twelve shows up fifteen minutes early. You stay level, think on your feet, and keep the room feeling fun instead of frantic.
  • Business Management Literacy — Comfortable with "retail math" and core business skills, including a working understanding of P&L statements and data visualization tools (e.g., Power BI, Tableau).
  • Can Keep Up with an Active Venue — You'll be on your feet and occasionally bend, lift up to 40 lbs., or take the stairs.
  • Physical Dexterity — Some technical troubleshooting requires close-distance hand-eye coordination and the ability to use basic hand tools (e.g. screwdrivers).
Benefits
  • Robust Store Performance Commission Program
  • Paid time off & sick time
  • 401(k) + Match
  • Medical, dental, vision, life, and disability insurance
  • Promotion potential — we're growing, and we want you to grow with us
  • Referral bonus program
  • Employee discounts and perks

Note: Evening and weekend availability may be required depending on business needs.

Salary range $75,000–$105,000/year, based on experience
Posted 2026-07-06

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