Manager, Experiential Marketing

Where Conviviality is at work.

Pernod Ricard is a global premium spirits and wine company. We’re the team behind leading brands such as ABSOLUT® Vodka, Jameson® Irish Whiskey, Malibu®, Kahlúa® Liqueur, The Glenlivet®, and Skrewball™ whiskey, as well as many more superior wines and exquisite champagnes!

Working at Pernod Ricard is all about igniting conviviality in all that we do. Derived from the French word, convivialité…it means human connection, authenticity, friendly, and jovial. Conviviality is energy and spirit with a splash of je ne sais quoi and is a core philosophy around how we live and work at Pernod Ricard.

Guided by our 4 core values: (1) grounded in the real; (2) fiercely authentic; (3) passion for challenge; and (4) connected beyond borders; we are team players, dream makers, trailblazers, movers and (cocktail) shakers. We have a passion for living life to the fullest, making new friends every day, and realizing our potential as people and as a business!

The salary range for this role, based in New York, is $76,560.00 to $95,700.00. The range may vary if the role outside of this location. Base salaries are determined during our interview process, by assessing a candidate’s experience, skills against internal peers and against the scope and responsibilities of the position.

Job Summary

As the Manager, Experiential Marketing, you’ll play a pivotal role in shaping Pernod Ricard USA’s external experiential programming, bringing our iconic brands to life through unforgettable events. This position offers the opportunity to lead innovative activations that connect consumers with our brands in meaningful ways. You’ll collaborate across teams and agencies to deliver experiences that align with our long-term strategy and elevate our presence in the marketplace.

Who will love this job

You’re a creative strategist with a passion for delivering exceptional brand experiences. You thrive in fast-paced environments, excel at managing multiple projects, and have a knack for building strong relationships with internal teams and external partners. If you’re detail-oriented, resourceful, and energized by turning ideas into impactful events, this role is for you.

What you’ll do

• Lead the planning, concept development, and execution of key brand experiences across the PRUSA portfolio.

• Manage relationships with experiential agencies and oversee all aspects of event planning and execution.

• Collaborate with internal teams (communications, brand, sales, trade marketing) and external partners to ensure integrated programming.

• Oversee budgets and financial management for designated projects, ensuring cost efficiency and compliance.

• Drive strategic planning sessions to align experiential initiatives with broader marketing and business objectives.

• Serve as on-site lead for major events, managing setup, coordination, and execution.

• Develop and implement measurement processes to track ROI and showcase best practices.

What’s in it for me?

Being part of an inclusive and diverse company where professional development and internal career mobility is front-and-center to our talent strategy. This means your career at Pernod Ricard has many possibilities. You'll be part of a culture that celebrates the rich diversity of our people across the globe and be part of our long-standing commitment to making exceptional products, giving back to our communities, and honoring our responsibility to preserve the environment.

Required qualifications

• Bachelor’s degree.

• 6–8 years of experiential marketing or account management experience, preferably at the manager level.

• Proven ability to manage large-scale events, budgets, and vendor relationships.

• Strong project management and organizational skills.

• Excellent communication skills and experience presenting to senior stakeholders.

• Familiarity with legal compliance in the beverage/alcohol sector.

When you join Pernod Ricard, you’ll experience a workplace that is rich in heritage, driven by our iconic brands and a long-standing commitment to sustainability, safety, and giving back to the people and communities where we work. We know that happiness at work starts with that feeling of belonging you get from an inclusive culture where being uniquely you is celebrated. Our values are lived, they drive our behaviors, and it’s what brings our culture to life .

Our work philosophy celebrates the magic of human connection with the flexibility needed to provide one's most meaningful contribution. We offer a flexible work policy, with most of our positions offering a a hybrid option with flexibility to work remotely 2 days a week. As a global employer, we understand that not everyone’s working hours are the same, and we empower our employees to work the hours that make the most sense for them and their team’s schedules.

We offer employees great benefits and perks to toast to a life filled with support. Check out PRUSABenefits.com for details.

This recruitment process uses artificial intelligence (AI) tools to match applicant skills with role requirements and qualifications.

Pernod Ricard USA is an Equal Opportunity Employer. It employs qualified individuals based solely on ability, training, and experience, and does not and will not, discriminate for or against any employee or applicant for employment or promotion based upon actual or perceived race, color, religion, sex, age, disability, national origin, citizenship, marital status, sexual orientation, gender identity, genetic information, military service or any other classification protected by law. Offers will be subject to United States local terms.

Pernod Ricard USA is committed to the full inclusion of all qualified individuals. As part of this commitment, Pernod Ricard USA will ensure that persons with disabilities are provided reasonable accommodations for the hiring process. To request reasonable accommodation during the application process, contact us at [email protected] .

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