Director, Reputational Issues & Crisis

L'Oreal
New York, NY

: Title : Director, Reputational Issues & Crisis Department : Corporate Affairs & Engagement Supervisor : VP, Reputational Issues & Crisis Employment Type : Full Time Location : New York Headquarters, 10 Hudson Yards Who We Are L'Oréal USA is the largest subsidiary of the L'Oréal Groupe, the world's leading beauty company. L'Oréal USA manages a portfolio of more than 35+ iconic beauty brands, including Garnier, Giorgio Armani Beauty, Kérastase, Lancôme, La Roche-Posay, L'Oréal Paris and Yves Saint Laurent Beauté. L'Oréal USA also serves as the international hub for the product development and marketing strategy for L'Oréal's 20+ American brands, including CeraVe, IT Cosmetics, Kiehl's, Maybelline New York, NYX Professional Makeup, Pureology, Ralph Lauren Fragrances, Redken, SkinCeuticals and Urban Decay. Generating more than $11 billion in sales annually, L'Oréal USA's commitment to growth is generated through sustainable innovation and driven by the company's L'Oréal for the Future ambition which demonstrates sustainable development across the Groupe's value chain. The company is headquartered in New York City, employs more than 11,000 full time people, and operates administrative, research, manufacturing, and distribution facilities across 16 states. For more information, visit What You Will Do L'Oréal USA is seeking a Director to join the fast-paced Reputational Issues & Crisis team within the Corporate Affairs & Engagement Department. In this role, the Director will help drive the company's strategic communication initiatives by proactively addressing emerging societal trends and business challenges, while independently orchestrating the management of complex issues as they arise and directing crisis communications programs with precision and expertise. Role & Responsibilities
  • Partner with the Vice President of Reputational Issus & Crisis and other team members to strengthen, enhance and protect L'Oréal's image and reputation among its key audiences in the U.S. and protect the company's license to operate.
  • Provide strategic communications counsel to corporate leaders and 30+ brand teams to solve business problems and seize communications and stakeholder engagement opportunities that arise.
  • Develop and implement sophisticated, stakeholder-centric communication strategies to effectively navigate special situations, sensitive topics, and potential reputational challenges.
  • Build and maintain strategic networks of internal and external stakeholders, locally and globally, to advance key initiatives and to ensure cross-functional alignment.
  • Draft messages on a broad range of business-critical topics and counsel the broader organization.
  • Manage the administration of the company's brand ambassador values matching program, along with its key vendors and systems.
  • Oversee and enhance media and social conversation monitoring capabilities for the company, ensuring a comprehensive understanding of the stakeholder landscape and data-driven insights for decision-making.
  • Direct the activities of external communications agencies and vendors, as needed.
  • Support ongoing crisis preparedness and crisis management training programs for brand and cross-functional communication teams, ensuring organizational readiness.
Qualifications/Requirements What We Are Looking For:
  • Bachelor's degree in Communications, Political Communications, Public Affairs or a related field. Advanced degree preferred.
  • 7-10 minimum years of accumulated experience in crisis communication, policy communications, litigation communications, Public Affairs and/or multi-faceted corporate communications role, ideally with a multinational company or crisis communications agency.
  • Knowledge of and strong understanding of the political process at the federal, state, and local levels.
  • Strong executive presence and communication/presentation skills to engage senior leaders.
  • Strong strategic thinking skills and business acumen.
  • Ability to work independently, be proactive, and adapt quickly in a fast-paced and results-driven environment preferred.
  • Ability to manage and prioritize multiple projects simultaneously with evolving deadlines.
  • Previous experience supporting litigation communication campaigns
What's In It For You
  • Salary Range: $138,500 - $200,800 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)
  • Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
  • Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
  • Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
  • Access to Company Perks (VIP Access to L'Oréal's Internal Shop for Discounted Products, Monthly Mobile Allowance)
  • Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
  • Employee Resource Groups (Think Tanks and Innovation Squads)
  • Access to Mental Health & Wellness Programs
Don't meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you're excited about this role but your past experience doesn't align perfectly with the qualifications listed in the , we encourage you to apply anyways! You may just be the right candidate for this or other roles! We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to access job openings or apply for a job on this site as a result of your disability. You can request reasonable accommodations by contacting [email protected]. If you need assistance to accommodate a disability, you may request an accommodation at any time. Our Safe Together Plan: Your safety is our highest priority. We will proceed with caution and adhere to enhanced protection standards to ensure our sites are safe for all employees. We must all operate with the shared responsibility for each other's health & safety in mind.

Posted 2026-05-05

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