Strategist, Commerce Media

Job Title: Strategist, Commerce Media
Location-Type: Remote (US based)
Start Date Is: ASAP
Duration: 2-3 Month Contract (option to extend)
Compensation Range: $45/hour W2

Job Description:

As the Strategist, Commerce Media you will:

• Campaign Management:

  • Build, drive and optimize successful Search DSP Retail Media (Walmart, Kroger, Target, Instacart, and more) marketing campaigns within the commerce media ecosystem to meet and exceed goals for a full roster of eCommerce clients.

  • Proactively and independently develop sophisticated omnichannel commerce media strategies to drive success tailored to each client's unique goals and challenges

  • Maintain expert-level knowledge of relevant commerce media platform(s) applicable for book of business and proactively educate clients on program updates and benefits as they occur

  • Maintain annual certifications for relevant commerce media platforms applicable for book of business

• Performance Tracking & Optimization:

  • Proactively and independently assess and diagnose omnichannel opportunities for improvement, and effectively implement changes that will ensure sustainable achievement of growth, retention, and profitability targets of your clients

  • Identify new marketing opportunities and methods to repurpose existing strategy to optimize brands' awareness and drive sales volume; even on other commerce media platforms

  • Achieve Same Store Growth targets of clients you manage or support

• Data Analysis & Reporting:

  • Communicate omnichannel strategy behind your clients' KPIs by confidently interpreting trends, leveraging cross-channel data/insights, and making recommendations based on digital marketing analytics and the broader commerce media landscape

• Collaboration:

  • Exemplify innovative thought leadership both within your respective vertical/channel and broader commerce media landscape, advance agency best practices, and contribute insights internally and externally

  • Actively coach, mentor, and delegate tasks and responsibilities to junior members on joint accounts where you serve as lead with successful execution

• Client Communication:

  • Foster rapport with top tier clients on the phone, over email, and in person (as needed) to cultivate a strong working relationship with clients and partners.

  • Ability to intuitively and successfully tailor client-facing communication and presentations based on audience, client personality, internal/external goals, and client's holistic business objectives

  • Drive forward client relationships striving for Client Satisfaction score of 9 or above and Client Retention of 95% of above

Professional Qualifications:

• 5-7 years of experience in commerce Media, Retail Media with a proven track record of executing successful campaigns with monthly budgets of $100k

• Experience with commerce media platforms such as Walmart, Criteo, Kroger etc.

• Skai, Analytic Index, and Helium10 experience preferred

• Demonstrated success analyzing data and using analytics tools to drive marketing decisions

• Advanced computer skills including Microsoft Excel and PowerPoint

• Ability to multitask, prioritize, and manage time effectively across clients, multiple partner relationships, and internal initiatives.

• Excellent communication and interpersonal skills, with the ability to work effectively with external and internal teams.