Creative Producer, Overheard (Freelance)

At Doing Things, our process is unique, but our purpose is clear. We connect consumers across the world through humor and happiness. Doing Things is responsible for the funniest, most shareable, and culturally relevant memes and video content on the Internet. The company is making ordinary life relatable, humorous and entertaining through a portfolio that includes some of the most popular brands built on Instagram, including Middle Class Fancy, Shithead Steve, Overheard, Recess Therapy, Bob Does Sports and Animals Doing Things, among others. Through its IP, Doing Things fuels consumer products, branded content, video licensing, publishing and original entertainment across digital and linear TV.

Founded in 2017, Doing Things touts more than 35+ unique brands and delivers more than 100 pieces of original and curated content daily to an audience of more than 80 million followers across Instagram, Facebook, TikTok, YouTube and Snap. This includes the company’s fast-growing direct-to-consumer products business, featuring comedic apparel and accessories based on what’s trending, as well as our Breezy golf apparel line.

Today, Doing Things is looking to expand its team as we extend our reach to bring smiles to millions of new community members across the globe.

Job Description

We are seeking a resourceful, highly organized, culturally fluent Creative Producer (Freelance) to support the end-to-end development and production of new video concepts, short-form series, and original IP within Overheard. This role is hands-on and fast-moving — ideal for someone who loves shaping ideas, coordinating shoots, working with talent, and guiding content through every stage of the production lifecycle.

As a Creative Producer, you’ll help bring new formats to life from concept → pilot → refinement → rollout, ensuring creative excellence and smooth production execution on every project.

This is a critical role for a multi-hyphenate creative who thrives in the world of short-form, social-first content. You understand TikTok pacing, Instagram editing cues, YouTube Shorts hooks, meme humor, and the production realities of social video. You bring ideas to life quickly, solve problems with ease, and keep projects moving forward with clarity and momentum.

This is a Freelance position, prioritizing candidates in the New York City area.

Responsibilities:

Production Planning & Pre-Production

• Support creative leads in developing concepts, scripts, shot lists, and run-of-show documents
• Build and manage pre-production materials: schedules, call sheets, casting notes, shoot logistics
• Coordinate locations, talent, props, gear, and any production requirements
• Ensure each shoot has a clear creative vision, technical plan, and achievable timeline

On-Set Production & Direction

• Serve as the on-set point of contact for shoots — directing talent, capturing content, and solving problems in real time
• Shoot vertical-first content using mobile or lightweight camera setups
• Ensure all footage is captured according to plan, adjusting as needed for performance, pacing, or comedic timing
• Maintain a positive, professional, and creatively supportive on-set environment

Post-Production & Editorial Workflow

• Partner with Editors to ensure footage aligns with the intended creative vision
• Participate in early reviews, giving clear and constructive notes on cuts
• Track rounds of revisions, maintain deadlines, and ensure assets move through the pipeline efficiently
• Organize assets, footage, and project files for ease of use and future reference

Cross-Functional Collaboration

• Partner with Editorial Pods to test ideas, share learnings, and relay creative experiments
• Work with Talent teams on casting, micro-casting, personality testing, and building recurring roles for formats
• Collaborate with Operations for scheduling, resourcing, and production logistics
• Support branded content teams when DEV concepts overlap with partnership opportunities

Idea Development & Iteration

• Brainstorm new formats, hooks, running bits, and episodic ideas
• Identify creative opportunities based on platform trends, audience behaviors, and data insights
• Participate in post-mortems to refine future versions of formats
• Suggest new workflows, templates, and production improvements

Creative & Operational Excellence

• Maintain strong attention to detail across creative, scheduling, production, and delivery
• Communicate proactively about timelines, blockers, and updates
• Keep multiple projects organized at varying levels of development
• Balance fast turnarounds with high-quality execution

Qualifications:

• 3–7 years of experience in production, creative development, or social-content creation within media, entertainment, or the creator economy
• Hands-on experience shooting and producing short-form social video content
• Strong understanding of TikTok, Instagram Reels, YouTube Shorts, and social-first video mechanics
• Proven experience managing shoots, talent, logistics, and timelines
• Ability to give and take constructive creative feedback
• Proficiency with lightweight camera equipment; editing familiarity is a plus (Premiere, CapCut, etc.)
• Excellent organizational and communication skills
• Ability to thrive in rapid-iteration creative environments
• Strong instincts for storytelling, pacing, humor, and platform-specific trends
• A proactive mindset — resourceful, adaptable, solution-oriented
• A passion for internet culture, memes, creators, and social-native storytelling

What We Offer

At Doing Things, you make an immediate impact. Doing Things is a start-up made up of smart, talented and driven people looking for other potential team members with the same attitude of innovation and excellence. We offer incredible opportunities to learn and work on projects that are at the forefront of the internet media landscape and are transforming digital advertising. We offer competitive compensation that includes cutting edge work and the opportunity to be part of a rapidly growing startup with a proven product.

EOE

At Doing Things, we don’t just accept differences - we celebrate them, we support them, and we thrive on them for the benefit of our employees, our brands and our community. Doing Things is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Disclaimer

Doing Things does not interview candidates via email and job offers are only extended after a thorough interview process involving phone and/or video interviews. If you receive a suspicious email regarding a position with Doing Things and/or a job offer, please do not respond. Forward that email to [email protected].