Manager Media Activation

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Altice USA is a cutting-edge communications, media, and tech company. We connect people to what matters most to them; texting with friends, advertising that resonates, or binge watching their favorite show. Our differentiated approach centers around technologies that push the envelope and deliver the ultimate customer experience. We're building a workforce that attracts and retains the best talent, not only to meet the needs of our customers, but that also reflects the diverse communities we serve.

Job Summary

Juice Media, a part of Altice USA, is seeking a skilled Programmatic Lead to anchor our ad ops team. In this pivotal role, you will be responsible for orchestrating and delivering high-impact video campaigns, utilizing your profound expertise in demographic, behavioral, and data targeting. We expect you to have a comprehensive grasp of programmatic trading across a variety of self-service demand side platforms (DSPs). Your role is crucial in keeping our team updated with the latest advancements in OTT (Over-the-Top), Online Video (OLV), and Streaming Audio. Your leadership will be instrumental in driving our programmatic team and functions, ensuring our clients receive top-tier, innovative advertising solutions.

Responsibilities

Media Planning & Execution

• Deploy, manage and optimize programmatic campaigns for our clients across OTT, CTV, and audio (experience with search, social, display a plus)
• Develop and implement innovative programmatic strategies, staying at the forefront of industry trends and technologies
• Own day-to-day communication with publishers, vendors, and internal stakeholders to drive client results
• Collaborate with analytics & customer strategy teams to analyze campaign data, using insights for strategic decision-making and optimization

Client & Team Leadership

• Nurture client relationships, ensuring campaigns align with their objectives and offering guidance on industry best practices
• Mentor and guide junior team members in best practices for programmatic buying and campaign management
• Demonstrate innovative problem-solving skills, with a collaborative mentality and ability to build trusted relationships with peers

Operational Excellence

• Develop workflows to enhance cross-departmental communication and maintain high attention to detail in internal processes, including client data integration and performance tracking
• Ensure adherence to industry regulations and standards in all campaigns

Qualifications

• Bachelor's degree in Marketing, Business, or related background
• 4-6+ years of experience with programmatic buying
• Track record of success in trading across digital media (linear experience a plus)
• Willingness to travel 4-6 times per year to Los Angeles as needed
• Have agility, curiosity & bias for action: We are fast-paced and in continuous learning mode as the market changes and new platforms/ways of working emerge
• Be a teacher and a mentor. You will be a cultural leader across the company setting the standards required to successfully deliver against our growth goals while retaining our cultural values: Respect, Candor and Accountability, delivered with Only Good Vibes

Altice USA is an Equal Opportunity Employer committed to recruiting, hiring and promoting qualified people of all backgrounds regardless of gender, race, color, creed, national origin, religion, age, marital status, pregnancy, physical or mental disability, sexual orientation, gender identity, military or veteran status, or any other basis protected by federal, state, or local law.

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This position is identified as being performed in/or reporting to company operations in New York State. Salary ranges are supplied in compliance with New York State law. Pay is competitive and based on a number of job-related factors, including skills and experience. The starting pay rate/range at time of hire for this position in the posted location is $102,816.00 - $168,912.00 / year. The rate/Range provided herein is the anticipated pay at the time of hire, and does not reflect future job opportunity.

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