Graphic Designer and Digital Media Specialist

Capital District Transportation Authority-CDTA
Albany, NY
CDTA is seeking a Graphic Designer & Digital Media Specialist. Working at CDTA, you will be a part of a team that provides essential services to the Capital Region. The role is heavily focused on graphic design and visual storytelling, developing creative assets for campaigns, promotions, customer communications, presentations, advertising, and community outreach efforts. Working across a variety of media formats, including digital graphics, photography, video, and audio, the position helps bring CDTA’s brand to life while enhancing engagement and recognition throughout the Capital Region. In addition, the position supports the design, development, and ongoing management of CDTA.org and other assets, as well as all social media channels, to ensure a cohesive, user-friendly, and visually engaging brand experience. Creates visually compelling and brand-aligned content that strengthens awareness of CDTA’s services, initiatives, and community impact across digital, social media, email, web, and traditional marketing channels. This position serves as a key steward of the CDTA brand, ensuring consistent visual identity, messaging, and design standards across all materials.

Duties and Responsibilities
  • Coordinate design and implementation of company assets – includes traditional elements (posters, flyers, advertisements) along with digital banner ads, social content including photography, videography and editing, and the creation of marketing collateral within brand guidelines for both internal and external audiences
  • Support advertising campaigns including social, email, and traditional marketing channels; generate quarterly reports tracking CTR’s, conversions, impressions, and return on ad spending (ROAS) to evaluate campaign performance and identify opportunities for optimization.
  • Experience with Meta Business Suite and Hootsuite for posting, monitoring and reporting on organization accounts
  • Monitor social media across multiple platforms with attention to data-driven insights to improve audience and customer engagement
  • Experience with e-mail platform content creation and distribution
  • Serve as Website quality control monitor, make updates, verify HTML and ensure that all links stay active on web sites and microsites.
  • Create and maintain information-capturing web forms and databases.
  • Assist in design, creation, and execution of mobile applications.
  • Assist in copywriting, editing, and stakeholder outreach.
Qualifications
  • Bachelor’s Degree in Marketing, Graphic Design, or related fields preferred
  • 2-4 years marketing and graphic design experience
  • 1-2 years of social media monitoring and copywriting experience
  • Proficiency in web-based applications and Content Management Software (CMS)
  • Adobe Creative Suite, HTML, Microsoft Office, and PHP
  • Ability to work under pressure, team-oriented, and have a positive attitude
  • Additional duties as assigned
Salary
Grade 615 ($61,731- $72,842)

Benefits
CDTA offers medical, dental and vision coverage along with a pension plan, life insurance coverage and paid time off.

At CDTA, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and employees without regard to race, color, religion, sex, pregnancy, national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, and any other characteristic protected by applicable law. CDTA believes that diversity and inclusion among our employees is critical to our success as a company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.
Posted 2026-07-13

Recommended Jobs

Dental Assistant

Dental Specialists of New York, P.C.
New York, NY

Job Description Job Description Is able to “get along” well with fellow staff members. Treats all with respect and courtesy Is emotionally and mentally mature, able to engender trust, and al…

View Details
Posted 2026-04-11

Installer Technician

InProduction
Hauppauge, NY

Job Description Job Description InProduction is the leading provider of temporary seating, staging, structures, and scenic production for the U.S. live events industry. The Company is a valuable …

View Details
Posted 2026-06-05

Head of Multimedia and Social

BBC
New York, NY

We are BBC Studios A globally renowned media company borne of the BBC. We make and distribute the world’s most sought-after TV, audio and digital content. At Digital News & Streaming, our ambiti…

View Details
Posted 2026-07-11

Video Producer

Havas Health & You
New York, NY

Description Position at Havas Health & You The role   Havas Production Studios (HPS), located in New York City, is part of the HAVAS Health and You global network of advertising agencies. We prod…

View Details
Posted 2026-05-27

Mammography Tech

Gallin Associates
New York, NY

Mammography Technologist Are you a skilled Mammographer who is passionate about delivering exceptional patient care and producing high-quality diagnostic imaging? We are seeking an experienced pro…

View Details
Posted 2026-07-09

Physician Liaison

FYZICAL Therapy and Balance Centers
Lake Success, NY

Job Description Job Description Are you looking for an exciting career where opportunities for growth are unlimited and where you will be happy to show up for work each day? FYZICAL Therapy and B…

View Details
Posted 2026-05-29

LPN

Community Health Center of Buffalo
Niagara Falls, NY

The Community Health Center of Niagara (CHCN) is searching for an experienced LPN to join our team. The LPN delivers nursing care under the supervision of the Registered Nurse and/or Physician CHCN o…

View Details
Posted 2026-05-27

Choir Director

American Guild of Organists
New York, NY

Parkway United Church of Christ (parkwayucc.org), a faithful and progressive, warm and inclusive congregation at Ballas & I-64 seeks a part-time choir director. If you feel that we could be a good f…

View Details
Posted 2026-05-27

Front Desk Associate (Private Health Club. Brooklyn)

LA PALESTRA
New York, NY

LA PALESTRA, a medical and fitness organization providing an innovative service that integrates comprehensive medical analysis with exercise prescription, education and individualized health maintena…

View Details
Posted 2026-06-13

Veterinarian

PetOne Veterinary, Rockville Centre Hospital
Rockville Centre, NY

At PetOne Veterinary, Rockville Centre Hospital , we’re not just filling a role — we’re creating a space for a surgically driven veterinarian to shine. Our hospital is fully equipped and ready to …

View Details
Posted 2026-06-30