Vice president strategy lead

Publicis CoLab
New York, NY

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Company Description

Publicis Groupe, known for its world-renowned creativity, market leading media capabilities, best in class technology and data assets, and digital and consulting expertise, is one of the world’s largest communications group in the world. With more than 103,000 people in over 100 countries, the Groupe has capabilities in Creative with agencies such as Leo Burnett and Saatchi & Saatchi, Media with agencies such as Starcom and Spark, Digital business transformation with Publicis Sapient, Data with Epsilon, and Health & Wellbeing with Publicis Health.

Since 2014 and the acquisition of Sapient, Publicis Groupe has undergone a profound transformation by scaling a new model connecting data, media, creativity and technology. We have continued on that journey with the 2019 acquisition of Epsilon to further scale our data led offering and provide true momentum to our clients’ own transformation.

This model, with a country led approach, is called the “Power of One” and gathers all the capabilities of the Groupe under one roof, putting clients at the core of the organization.

Overview

We are seeking a highly motivated and results-driven professional to lead performance strategy and drive new business growth. The Performance Strategy Lead will support markets and global teams with new business, to help bring compelling performance narratives to pitches. This role will combine strategic planning, performance experience, and client gravitas to maximize new business wins.

Responsibilities

You will be responsible for :

  • supporting pitches happening in markets or globally. These could be either Performics pitches that you will lead the creation of the story or they can will be wider Publicis pitches and you will be the performance voice to help write written pitch responses and presentations, and to deliver them to clients.
  • standardizing the new business pipeline and prospecting for performance led opportunities
  • create frameworks and standardized responses that new business teams can replicate
  • craft narratives for our product and solutions within the individual pitch strategies.


You will collaborate with cross-functional teams to align business strategies with performance objectives, ensuring that overall pitch strategies are leading to business outcomes, powered by our proprietary products, channel expertise and innovative solutions.

You’ll also work with markets and regions as they develop the global story into their own local stories. You’ll be their point of contact and support to help them with questions about their go to market stories.

Key Accountability

  • Lead and support new business. You will lead Performics pitch stories to support markets, help them to bring cross-market collaboration, and support pitch stories in cross-media pitches. You will often be the only performance voice, and will need to craft and deliver winning stories and lean into the wider resources of Performics to back them up.
  • Support existing client growth. Be a partner to Global Client Leads when they need a senior performance expert, either to advise them about issues or roadblocks to growth, or to support them with the client.
  • Buddy up with markets. Be a point of contact when they need support, wider questions, or other topics required to deliver local growth. Pitch with them when required and be a pitch consultant when you can’t be cast in the room.


Qualifications

  • Extensive experience working in performance marketing environments.
  • Experienced in creating and delivering pitch-winning performance marketing stories
  • Strong organizational skills to keep track of multiple deadlines in a shifting environment
  • Knowledgeable about performance marketing trends and relevant challenges that brands are facing
  • Excellent verbal and written communication skills and the ability to effectively communicate with stakeholders at multiple levels of the organization including senior stakeholder management.
  • Comfortable in a client facing role with senior clients
  • Experienced working with teams from multiple countries
  • Proven track record in achieving revenue and growth targets
  • Strong analytical and problem-solving skills with experience using performance audit tools


Additional Information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected] .

Compensation Range: $146,490-$230,460. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 06/30/2025.

All your information will be kept confidential according to EEO guidelines.

Veterans Encouraged to Apply

#DNI

If you have questions about this posting, please contact [email protected]


Posted 2025-10-15

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