Media Sales Strategic Planner

WORK OPTION: The NBA currently provides eligible employees the option of working remotely one day per week.

Position Summary:

This role is responsible for forecasting, pricing and entering media buys under the NBA Media sales portfolio. The position will work closely across the Global Partnerships team, Product team and a myriad of internal departments across the NBA.

Major Responsibilities:

• Collaborate with Sales, Account Managers, Inventory, and Marketing teams to generate compelling custom ad programs across our product/site portfolios
• Pull and forecast avails, recommend ad placements, and content channels based on client campaign objectives
• Support dedicated books of business, managing the sales process from proposal generation to order entry and revenue reporting
• Partner with Sales teams to implement packaging and pricing strategies, as defined by Strategic Planning rate cards and guidelines
• Work closely with the Ad Ops team to execute campaigns and maximize delivery against contracted goals
• Assist in the preparation and follow-up for client meetings, as directed by Sellers, including reviewing industry and account-specific information
• Identify areas for improvement within the pre-sale process and recommend solutions to enhance operational efficiency

Required Education/Professional Experience/Knowledge Attributes:

• Bachelor’s degree
• Minimum of 2 years experience with focus on sales strategy across linear and digital platforms.
• Strong understanding of the media sales environment with a focus on alternative ad models and multi-platform packaging.
• Proficiency in media planning platforms (e.g., Operative, FreeWheel, GAM)
• Strong command of Excel, PowerPoint, and data visualization tools
• Understanding of audience metrics, media math, and forecasting techniques
• Excellent communication, organization, and client-facing skills
• Ability to thrive in a fast-paced, collaborative environment

Salary Range: $85,000 - $105,0000

Job Posting Title: Associate Manager

The NBA does not accept unsolicited resumes from search firms or any other third parties. Any unsolicited resume sent to the NBA will be considered NBA property, and the NBA will not pay a fee should it hire the subject of any unsolicited resume.

The NBA considers applicants for all positions on the basis of merit, qualifications, and business needs, and without regard to race, color, national origin, religion, sex, age, disability, sexual orientation, gender identity, alienage or citizenship status, ancestry, marital status, genetic predisposition or carrier status, veteran status, familial status, status as a victim of domestic violence, or any other status or characteristic protected by applicable federal, state, or local law.

The NBA is committed to providing a safe and healthy workplace. To safeguard our employees and their families, our visitors, and the broader community from COVID-19, and in consideration of recommendations from health authorities and the NBA’s own advisors, any individual working onsite in our New York and New Jersey offices must be fully vaccinated against COVID-19. The NBA will discuss accommodations for individuals who cannot be vaccinated due to a medical reason or sincerely held religious belief, practice, or observance.

About the NBA
The National Basketball Association (NBA) is a global sports and media organization with the mission to inspire and connect people everywhere through the power of basketball.  Built around five professional sports leagues:  the NBA, WNBA, NBA G League, NBA 2K League and Basketball Africa League, the NBA has established a major international presence with games and programming available in 214 countries and territories in 60 languages, and merchandise for sale in more than 200 countries and territories on all seven continents.  NBA rosters at the start of the 2023-24 season featured a record 125 international players from 40 countries and territories.  NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass.  The NBA has created one of the largest social media communities in the world, with more than 2.3 billion likes and followers globally across all leagues, team and player platforms.  NBA Cares, the NBA’s global social responsibility platform, partners with renowned community-based organizations around the world to address important social issues in the areas of education, inclusion, youth and family development, and health and wellness.