Group Product Marketing Manager, Google Play, Marketing

Google
New York, NY
Group Product Marketing Manager, Google Play, Marketing _corporate_fare_ Google _place_ Mountain View, CA, USA; New York, NY, USA; +2 more; +1 more **Advanced** Experience owning outcomes and decision making, solving ambiguous problems and influencing stakeholders; deep expertise in domain. _info_outline_ XApplicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act.Note: By applying to this position you will have an opportunity to share your preferred working location from the following: **Mountain View, CA, USA; New York, NY, USA; San Francisco, CA, USA** . **Minimum qualifications:** + Bachelor's degree or equivalent practical experience. + 13 years of experience in marketing, working across one or more marketing fields (i.e., growth, product marketing, partnerships). + 5 years of experience working with executive technical product leaders. + 5 years of experience with people management. + Experience managing cross-functional or cross-team projects. **Preferred qualifications:** + Ability to effectively influence and communicate cross-functionally across all levels of management, and work on multiple projects simultaneously in a fast-paced, dynamic environment. + Ability to analyze research or performance data, develop insights and apply the insight to optimize marketing activities. + Ability to build collaborative partnerships with product teams. + Passion for consumers and consumer experiences, with the ability to utilize consumer insights and data to improve the customer experience. + Strong leadership and people management skills, with the ability to nurture creativity and drive operational processes and discipline. **About the job** Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end. As the Group Product Marketing Manager for Google Play, you will shape the future of one of Google's signature products, with billions of users all over the world. You will lead every facet of the product's journey, from determining positioning and competitive analysis to feature prioritization and external communications and promotion. In this role, you will manage a team of consumer marketers, direct a significant budget, and oversee the US go-to-market strategy while partnering with global teams in EMEA and APAC. You will work with an innovative cross-functional team from product, engineering, public relations, legal, policy, and more. You will shape the product futures, design launch strategies, and build business success for one of Google's more popular products. Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself. The US base salary range for this full-time position is $211,000-$297,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more aboutbenefits at Google ( . **Responsibilities** + Define the strategy to drive consumer adoption for each of Play's key product platforms. This will include working internally with other Google teams to introduce Play to existing Google consumers. + Help tell the story of how Play helps developers grow their businesses and how Play keeps consumers safe to a global audience of policy-makers and key opinion formers. + Seek actionable consumer insights to inform product and marketing strategy and advocate for the consumer across marketing, product, and partners. + Help drive every facet of the product's journey - driving consumer insights, competitive analysis, product positioning, naming, objectives and metrics, launch and marketing strategy, and lifecycle management. Information collected and processed as part of your Google Careers profile, and any job applications you choose to submit is subject to Google'sApplicant and Candidate Privacy Policy (./privacy-policy) . Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See alsoGoogle's EEO Policy ( ,Know your rights: workplace discrimination is illegal ( ,Belonging at Google ( , andHow we hire ( . If you have a need that requires accommodation, please let us know by completing ourAccommodations for Applicants form ( . Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting. To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes. Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also and If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form:
Posted 2025-11-14

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