Creative director copy / retail

Company Description

Hi there! We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com.

Overview

As a Creative Director, Copy at Razorfish, you will work to understand our client’s objectives, help shape the creative approach, and work with the Creative, Social and Strategy teams in overseeing the creative vision and execution of projects.

This is a hybrid role - a mix of creative and social creator responsibilities. You have Social-first creative expertise — primarily TikTok, then Instagram (Paid, Earned, and Owned).

Responsibilities

The thinking:

• Has a general knowledge of technology, user interface and visual design fundamentals.
• Maintains high quality on creative deliverables.
• Develops content for digital and social media platforms - IG, TikTok, etc.
• Overall creative is on-brand but also inspires user engagement, wins affinity and is breakthrough and fresh.
• Capture / Generate and edit creative assets that will live across all social channels (image & video - with and without audio) on a daily and weekly basis. The team will check in with the creative lead and larger team, get approval and be able to finesse and iterate.
• Serve as on camera talent as needed: Host videos, interviews, and other content, expertly representing the brand and communicating its message.
• Have a command of basic photo retouching when it comes to still photography
• Be able to be independent and proactive (at times there will be copywriter help) but one must demonstrate the ability to write post copy for social.
• Ability to present ideas internally as well as liaise with the client and in-house creative team members on a daily / weekly basis.
  
  

The Craft

• Has a general knowledge of technology, user interface and visual design fundamentals.
• Maintains high quality on creative deliverables.
• Develops creative content for digital and social media platforms - IG, TikTok, etc.
• Overall creative is on-brand but also inspires user engagement, wins affinity and is breakthrough and fresh.
• Capture / Generate and edit creative assets that will live across all social channels (image & video - with and without audio) on a daily and weekly basis. The team will check in with the creative lead and larger team, get approval and be able to finesse and iterate.
• Have a command of basic photo retouching when it comes to still photography
• Be able to be independent and proactive (at times there will be copywriter help) but one must demonstrate the ability to write post copy for social.
• Strong communication skills with the ability to present ideas internally as well as liaise with the client and in-house creative team members on a daily / weekly basis.
  
  

Qualifications

• Bachelor’s Degree or higher in advertising, marketing, communications, journalism, English, or a related field.
• 10+years total experience with at least 1 year in an advertising or marketing agency
• An engaging portfolio both conceptual ability and copy/content creation craft
• Social-first creative expertise — primarily TikTok, then Instagram (Paid, Earned, and Owned)
• Strong portfolio of elevated brand work that translates into breakthrough social content (campaigns, activations, etc.)
• Deep understanding of luxury fashion brands, editorial trends, and industry nuances
• Strategic thinking
• Experience collaborating with influencers, creators, and social strategists
• Proficiency in Figma and Adobe Suite (light content capture/editing is a plus)
• Excellent writing and editing skills and knowledge of SEO
• General awareness and understanding of the digital landscape, including online campaigns, mobile experiences, and social media landscape.
• Enthusiasm, big ideas and attention for details
• Strong written and verbal communication skills.
• A creative mentality with a passion for storytelling and innovation.
• Ability to work collaboratively in a fast-paced environment.
• You are passionate about the creative world and love to stay on top of the latest trends, strategies, and technologies as well as how competitors within the industry are doing things
• Ability to meet deadlines while maintaining high-quality work
• Please provide portfolio link and resume when applying*
  
  

Additional Information

At Publicis Groupe, we offer medical and voluntary benefits to our freelancers and temporary employees. Voluntary benefit options include supplemental medical insurance, transportation, and parking benefits, legal benefits, pet insurance, and auto and home insurance. You must be actively employed for 90 consecutive calendar days in order to be eligible for Publicis medical and voluntary benefits. You will also be eligible to participate in the Publicis 401(k) Plan after you complete 1,000 work hours in a consecutive 12-month period.

Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected].

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $ - $ . This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be .