Job Title: Digital Marketing Manager
Digital Marketing Manager
- Manage the company website (WordPress), including new page creation, UX improvements, technical performance, and conversion optimization.
- Lead SEO/AEO strategy and execution, including keyword planning, content optimization, and link building.
- Drive the digital journey across channels (web, email, content distribution, review sites, communities, YouTube, etc.) to maximize awareness, engagement, and lead generation.
- Build, test, and optimize campaigns in HubSpot, including workflows, webinars, content promotion, and lead routing.
- Own metrics and reporting across digital channels, analyzing performance and recommending improvements.
- Partner cross-functionally with content, sales, and agency partners to ensure consistent messaging and seamless execution.
- Stay current on AI and digital marketing trends, experimenting with new tools and approaches to keep Pharos at the forefront.
- 5+ years of experience in digital marketing or marketing operations, ideally in SaaS.
- Hands-on experience with WordPress, HubSpot, Salesforce, and Google Analytics.
- Strong grasp of SEO best practices, with a track record of improving organic performance.
- Data-driven mindset with proven ability to translate insights into action.
- Organized, detail-oriented, and comfortable managing multiple projects at once.
- A collaborative communicator who works well across teams and thrives in a fast-paced environment.
- Compensation: $90,000 – $95,000 base, plus eligibility for the company bonus pool.
- Benefits: A generous benefits package including comprehensive health coverage, retirement plans, and paid time off.
- Flexibility: A remote-first environment where we value and encourage connection, including opportunities each year to collaborate with your team in person.
- Growth: The chance to build a meaningful portfolio of work in SaaS marketing, supported by mentorship and real ownership.
- Impact: Join a company that helps global enterprises make their print environments more secure and sustainable.
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