Lead Aquatics Director & Operations Director — Swim School (Full-Time)

About Us

Penguin City Swim is New York City's highest-rated independent swim school — 5 stars across 200+ verified reviews — partnering with top private schools, summer camps, and residential venues throughout the city. We're growing and looking for a leader who shares our standard of excellence.

The Role

This is a senior Aquatics and Operations leadership position reporting directly to the Owner. You will own the full operation — aquatics programming, staffing, sales team management, partner relationships, and day-to-day execution across all locations. You bring deep experience running aquatics programs, a swim team background, and the organizational horsepower to keep a multi-site operation running at the highest level.

What You'll Do

Aquatics & Programming

• Lead, develop, and manage swim instructors across all locations
• Build and maintain seasonal schedules in Jackrabbit, ensuring seamless enrollment and coverage
• Maintain the highest standards of instruction quality, safety, and facility cleanliness
• Teach and demonstrate in the water during summer camp season as needed

Partnerships & Institutional Relations

• Serve as senior liaison to all school and residential building partners
• Coordinate with camp partners on staffing, scheduling, and full program management
• Ensure on-site supervisors and greeters are executing at a high level

Sales, Marketing & Business Development

• Manage and hold accountable the sales team — ensuring all leads are followed up on promptly and closed with urgency and professionalism
• Own the sales pipeline and drive new client enrollment and partnership growth
• Maintain a marketing calendar and coordinate with the marketing team on newsletters, seasonal campaigns, and social media submissions
• Identify opportunities to grow enrollment, expand partnerships, and increase revenue

Operations & Payroll

• Oversee day-to-day operations across all locations
• Ensure all instructor hours are accurately tracked and submitted in real time
• Proactively catch and correct discrepancies — if a class cancels, the timesheet reflects it

Schedule

• Saturdays and Sundays: required on-property — non-negotiable
• Remote work permitted for administrative duties when on-site presence is not required

What We're Looking For

• Required: Proven experience as an Aquatics Director for camps and/or structured swim programming — you've run a full operation, not just taught lessons
• Strongly preferred: Swim team coaching background (age group, club, or school-level)
• Experience managing a sales team and driving enrollment growth
• A natural leader and communicator — professional, accountable, and clear in writing and in person
• Skilled at managing institutional partnerships and a diverse instructor team
• CPR/AED/First Aid certified (or willing to obtain)
• Jackrabbit experience a plus

Compensation & Structure

• Full-time | Competitive salary commensurate with experience
• Sales incentive: 5% commission on new clients generated through outbound outreach (after 5 completed sessions)
• Remote flexibility for administrative work
• A genuine opportunity to help shape and grow a company that is already among the best in its category

To apply: Email your resume and a brief cover letter to [email protected]

Penguin City Swim is an equal opportunity employer committed to building an inclusive team.

Pay: $39,942.02 - $50,145.22 per year

Work Location: In person