National Sales Manager

About Infopro Digital Trade Shows

Infopro Digital is an international B2B group specialising in information and technology, operating in 20 countries with more than 4,000 employees worldwide.


Infopro Digital Trade Shows organises leading international professional exhibitions across multiple industries.

The MakeUp in shows (Paris, Los Angeles and New York) are recognised as benchmark events bringing together the entire global ecosystem of make‑up, skincare, body care and primary packaging : brands, laboratories, formulators, packaging manufacturers, full‑service suppliers, innovation leaders and trend experts.

Role Summary

National Sales Manager – Americas leads the commercial development of the MakeUp in portfolio across the Americas, including Canada. Reporting to the Director of MakeUp in Shows, the role is responsible for defining and executing the regional sales strategy, driving revenue growth and strengthening the presence of the MakeUp in brand across the North and Latin American beauty markets.

This is a senior individual contributor role, focused on strategic business development and revenue generation across the region. While the position does not include direct line management responsibilities, it requires strong collaboration with cross-functional teams including marketing, operations and event management to ensure the successful commercial delivery of the shows.

Key Responsibilities

· Define and execute the commercial strategy for the Americas region.

· Drive revenue growth across booth sales, sponsorships and communication tools.

· Identify and secure new exhibitors and strategic partners across the beauty ecosystem.

· Develop relationships with major beauty groups, laboratories, packaging manufacturers and suppliers.

· Manage a portfolio of key accounts and negotiate high‑value participation packages.

· Lead prospecting activities and develop new business opportunities across North and Latin America.

· Represent MakeUp in at key industry events and within the global beauty innovation ecosystem.

· Ensure rigorous management of the sales pipeline and forecasting processes.

· Maintain and manage a structured CRM database including prospects, exhibitors and industry contacts.

· Track sales performance, conversion rates and revenue progression.

· Oversee the full exhibitor lifecycle: prospecting, negotiation, onboarding, onsite rebooking and post‑event follow‑up.

· Collaborate with marketing, operations, finance and event teams to ensure the successful commercial delivery of each show.

Key Performance Indicators

· Booth and sponsorship revenue growth

· New exhibitor acquisition

· Strategic account development

· Exhibitor retention and rebooking rate

· CRM data quality and forecasting accuracy

Requirements

Experience

· 8+ years of experience in international B2B sales or business development.

· Background in trade shows, beauty, packaging, ingredients or related industries preferred.

· Proven track record in revenue generation and strategic account management.

Skills

· Strategic sales leadership

· High-level commercial negotiation

· International business development

· CRM and data-driven sales management

· Strong networking and relationship-building abilities

Languages

· Fluent English required.

· Spanish and French is a strong plus.

Benefits

We know great people make great companies. Infopro Digital is defined by people and passion and powered by knowledge and innovation. Everything we do is centered on trust, integrity and respect. Our collaborative approach drives creativity across our markets; and our focus on giving teams ownership allows us to build an entrepreneurial culture where our people and brands can thrive and grow.

As well as working with the most interesting, talented and fun people, we operate a culture where success is recognized. You will be supported throughout your career, tailoring your development through management support, internal and external training courses, and on the job training.

In addition to a competitive salary we offer the following benefits:

• 20 Vacation Days (rising to 25 days)

• 5 paid sick days
• 11 Paid company holidays
• Medical, Dental & Vision Insurance (including life insurance)
• 401k Plan Plus Match
• Flexible Spending Account (FSA)
• Short-term and Long-term Disability
• Bonusly Employee Recognition
• Employee Assistance Program
• Flexible Working
• Additional Life Insurance
• Office Gym Membership
• Employee Referral Scheme

Learn More About Us

Infopro Digital is a B2B group specializing in information and technology. The group is present in 26 countries and employs over 4,000 people. Its innovative solutions are aimed at professional communities in 5 key economic sectors: construction & public sector, automotive, risk & insurance, industry and retail.

Thanks to the group’s sectorial expertise, Infopro Digital covers all the needs of professionals. Its solutions enable decision-makers to make informed decisions and companies to sustainably develop their commercial activity and performance.

Equal Opportunities

We provide equal opportunities to employees and job applicants and do not discriminate, either directly or indirectly, on the basis of any protected characteristic or any other characteristic or activity protected by law.

To comply fully with equal opportunities legislation, we monitor all job applications. Applicants are therefore asked to complete equal opportunities questions as part of the application process. This information is collected anonymously, stored securely, and used solely for monitoring purposes. There is no obligation to provide this information, and all applicants will be treated equally whether or not they choose to do so.

Infopro Digital is Proud to Announce its 2024 Great Place To Work Certification™

Infopro Digital USA is proud to be Certified™ by Great Place To Work® in 2024 year.

The prestigious award is based entirely on what current employees say about their experience working at Infopro Digital.

Great Place To Work® is the global authority on workplace culture, employee experience, and the leadership behaviors proven to deliver market-leading revenue, employee retention and increased innovation.

"Great Place To Work Certification is a highly coveted achievement that requires consistent and intentional dedication to the overall employee experience," says Sarah Lewis-Kulin, the Vice President of Global Recognition at Great Place To Work. She emphasizes that Certification is the sole official recognition earned by the real-time feedback of employees regarding their company culture. “By successfully earning this recognition, it is evident that Infopro Digital stands out as one of the top companies to work for, providing a great workplace environment for its employees."

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