Account Executive, Group Sales

Located within five hours (300 miles) of 25 percent of the U.S. population, Watkins Glen International is the premier road racing facility in North America, three-times voted “Best NASCAR Track” by readers of USA Today . The Glen hosts a diverse portfolio of premier sports car, open wheel and stock car races throughout the year.

Watkins Glen International is seeking a positive, driven, highly motivated, coachable, and passionate individual to join the team as a Group Sales Account Executive tasked with driving group sales ticket revenue at the NASCAR business unit. The Account Executive, Group Sales, is responsible for group ticket sales and driving revenue growth through daily sales operations, including relationship development and innovative group sales programs.

This position plays a critical role in developing talent, identifying new market opportunities, and delivering exceptional fan and client experiences while meeting and exceeding ticket revenue goals.

Essential Duties & Responsibilities

• Generate new sales revenue through prospecting, cold calling, and in-person appointments

• Proactively seek new leads through referrals, networking, and prospecting businesses and organizations

• Maintain a 60-80 call per day volume as well as an aggressive meetings schedule

• Set appointments with key decision makers in the community to assess the opportunity to develop and grow opportunities

• Responsible for the growth of existing relationships in order for the client to maximize spend and generate repeat business

• Renew and provide enhanced opportunities and/or experiences to existing group sales customers

• Assist with the creation, development and implementation of new concepts designed to generate new sales revenue streams

• Meet and exceed weekly, monthly, and yearly sales goals

• Maintain accurate and detailed records of all current clients and prospects within our CRM system

• Provide superior customer service to clients and prospects both in-person and over the phone

• Execute group sales set up, execution and delivery of client services on race day

Qualifications

• Bachelor’s degree (B. A.) from four-year college or university; or one to two years related experience and/or training; or equivalent combination of education and experience.

• Minimum one (1) year of sales experience, preferably in a sports sales environment

• Strong verbal, written, interpersonal and presentation skills

• Comfortable making cold calls on the phone

• Comfortable making face to face sales presentations

• Strong organizational, time management, and problem-solving skills

• Ability to function in a fast-paced environment, handle multiple projects simultaneously and adhere to deadlines

• Proficiency with Microsoft Office (Word, Excel, Outlook, Teams, PowerPoint)

• Previous CRM and ticketing platforms experience a plus

• Must have a valid driver’s license

• Regularly required to sit, stand, walk, talk, hear, reach, use hands to feel and handle, ability to lift 20 pounds and see including close vision

• Must be able to work a flexible schedule including early mornings, days, evenings, overnight, weekends, holidays, extended (long) workdays and extended numbers of days. (Race events)

Work Conditions

Indoor office setting and outdoor conditions, including but not limited to varying weather conditions, fumes, and noise.

Apply Now!

Learn more about this role and our team by applying at for consideration.

We are a company unlike any other. We want you to bring your experience, skills and passion to our close-knit, high-energy environment in which our employees thrive and where you can prosper. We know the key to our success is our employees and we offer highly competitive salaries, a solid benefits package focused on wellness, and opportunities for you to grow and develop both personally and professionally. It won’t take you long to find out that you are on the right track here at NASCAR!

NASCAR is committed to fostering a diverse work environment where all employees feel valued and empowered. NASCAR is an Equal Opportunity Employer (EEO). We seek to attract and retain the best qualified people available. All qualified applicants will receive consideration for employment without regard to race, color, gender, gender identity and expression, age, national origin, disability, religion, sexual orientation, genetic information, pregnancy, veteran status or any basis that is protected by applicable law except where a bona fide occupational qualification exists.

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