Freelance Digital Analyst
OVERVIEW OF THE COMPANY
Fox News Media FOX News Media operates the FOX News Channel (FNC), FOX Business Network (FBN), FOX News Digital, FOX News Audio, FOX News Books, the direct-to-consumer digital streaming services FOX Nation and FOX News International and the newly announced platform FOX Weather. Currently the number one network in all of cable, FNC has also been the most watched television news channel for 20 consecutive years, while FBN currently ranks among the top business channels on cable. Owned by FOX Corporation, FOX News Media reaches 200 million people each month.JOB DESCRIPTION
We are looking for an experienced Freelance Digital Analyst to focus on reporting and analytics for Fox News & Fox Business. As the Freelance Digital Analyst, you work to provide analysis to enable insights to be surfaced to accelerate audience and profit growth. You must hold accuracy to the highest standard. You are required to think critically to help drive strategic decision-making through detailed analysis, insights, statistical models and reporting on key performance indicators (KPIs). You apply expertise through data mining to derive insights and data presentation to communicate insights to decision makers. As the Freelance Digital Analyst, you will partner with other analysts for Fox News & Fox Business to understand the performance of various platforms.
A SNAPSHOT OF YOUR RESPONSIBILITIES
Analyze data availability, surface data sets understanding the underlying implementation
Develop analyses that surface trends and performance gaps for our Fox News & Fox Business digital businesses
Identify cohorts and trends for how users are engaging with our digital content across platforms, devices, topics, etc.
Analyze productivity analytics to uncover opportunities and areas to streamline
Use data modeling techniques and tools to analyze large databases and complex data sets to derive insights and predictive analytics
Understand data governance and implement best practices in data management to ensure data integrity is upheld
Work closely with database engineering team to enhance data collection and identify new data sets that can be queried and utilized in future reporting
Assist staff with database queries, statistical analysis and institute streamlined data reporting best practices
WHAT YOU WILL NEED
Degree in: Business Analytics; Statistics; Mathematics; Economics; Business; Computer Science
1-5 years' experience in digital analytics, preferably with experience in a fast-paced media or entertainment environment. Experience with advanced and predictive analytics in a digital environment are desired.
Advanced knowledge of database applications / management, SQL and /or SAS
Great communication skills paired with a passion for building strong relationships with colleagues and stakeholders
Effective interpersonal skills with the ability to work across multiple groups and levels in organization
Strong team player and communicator - able to remain productive and focused in a team-oriented, fast-paced, highly-matrixed environment.
Positive attitude, people-oriented, and energetic attitude with an entrepreneurial spirit
Advanced knowledge of MS Excel functions, formulas, VLOOKUP function and pivot tables is required
Experience with translating 1st & 3rd party data such as Nielsen, ComScore, Adobe Analytics, Optimizely, social analytics etc.
Experience with data visualization tools (Looker, Tableau) is a must
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