Manager - Media Strategy (Garnier/Thayers/SSC)

Job Title: Manager – Media Strategy, Garnier/Thayers/SSC

Location: Hudson Yards, New York City

Who We Are

For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.

At L’Oréal, our Digital team is an opportunity to be at the center of L'Oréal's digital transformation. We are determined to be pioneers in the new beauty tech world, and by incorporating digital into everything that we do, we are creating a better relationship with our consumers. When beauty and tech collide, the impossible can happen! Come join our dynamic team!

Job Summary

The Media Manager plays a vital role in the day-to-day execution and operational management of paid media campaigns for Garnier, Thayers, and SoftSheen Carson, working within the strategic framework established by the Director of Media. This role requires a highly organized and detail-oriented individual with a solid understanding of the full funnel media landscape and a strong focus on Retail Media. The Media Manager will be responsible for implementing media plans, tracking performance, managing budgets, and collaborating with internal and external partners to ensure smooth and effective campaign execution.

• Campaign Planning & Management:Collaborate with Marketers on brief development of campaigns based on the businessobjective, media best practices, and historical learnings.Collaborate with the agency inidentifyingand recommending media investments and gain key stakeholder alignment.Own campaign audience strategy (1P and 2P) and performance based on brand’s consumer target.
• Budget Monitoring & Reconciliation:Closelymaintain& monitor budget tracking and pacing across channels.Assistwith budget reconciliation and invoice processing, ensuringaccuratefinancial management.
• Performance Tracking & Reporting:Deep dive into campaign performance todetermineinsights and makereal-time optimizations &recommendations for the future. Present campaign recaps and findings monthly tocross functional teams.
• Learning Agenda Support:Potential to execute new beta opportunities, work collaboratively with counterparts. Participate in cross-divisional sharing sessions.
• Landscape Tracking & Reporting:Support in gathering and analyzing competitive intelligence and marketplace dynamics.Understandthebeauty market andmonitordigital trends.

What We Are Looking For: Required Qualifications

• Bachelor's degree in Marketing, Advertising, or a related field
• 3-5 years of experience inmanaging media campaigns,agency preferred
• Strongexpertisein display, search, and connectivity to national media tactics, understanding the full consumer journey to conversion
• Experience analyzing performance data and summarizing / communicating findings via reports and presentations
• Strong analytical and data management skills
• Excellent organizational skills and attention to detail
• Ability to work effectively within a team and manage multiple projects simultaneously
• Strong communicationand interpersonal skills

As an integral part of our culture at L’Oréal, wellness is at our core. We not only offer a generous Benefits Package (Medical, Dental, Vision, 401K), we also offer flexible time off, work from home days, and a pension plan! Additionally, you will have access to company perks such as Makeup, Skincare, and Fragrance! Employees receive a stipend for L'Oréal products as well as VIP Access to L’Oréal’s Internal Shop for Discounted Products, and other perks such as Monthly Mobile Allowance, discounted gym memberships, and ERGs.

Additional Benefits Information As Follows

Salary Range [New York]: $98,400 -$140,200 base salary (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)  

• Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)  
• Hybrid Work Policy (3 Days in Office, 2 Days Work from Home) 
• Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)  
• Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for Discounted Products, Monthly Mobile Allowance)  
• Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)  
• Employee Resource Groups (Think Tanks and Innovation Squads)  
• Access to Mental Health & Wellness Programs   

Don’t meet every single requirement? At L'Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!

We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

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